Carlton/Kennedy Freelance Course
John Carlton’s Freelance Course
John Carlton’s Freelance Course Manual PDF
Audio Files (Left click to listen online. Right click/”link as” to download.)
PDF Bonus Files:
Uncensored Real-World Advice From Top Freelancers
The Marketing Rebel Consultant Quick Start Guide
The Dan Kennedy and Lorrie Morgan Freelance Course
As they say in the course, they are starting at the end and working backwards… the first section explains how to manage and optimize income from clients you already have, and the second section explains how to identify and attract the right clients… the ones that will truly be an asset to your business.
Part 1: Client Management and Optimizing Income From Clients
Strategy #1: Understanding What You Do
Strategy #2: Re-Defining & Expanding Your Role
Strategy #3: Copywriting In Context Of Strategy
Strategy #4: Expanding The Scope Of Projects
Strategy #5: Expand The Scope Of The Relationship
Strategy #6: Sufficient Compensation
Always Include These Provisions in Your Contracts
Part 2: How to Identify and Attract the Right Clients
Client Selection Criteria 1 – 4
Client Selection Criteria 5 – 8
Getting Clients Using Active Pursuit
Getting Clients Using Attraction
How to Launch Your Business from Scratch
Positioning Yourself for Success
Bonus PDF’s:
Insider’s Guide to the Nuts and Bolts of Running a SUCCESSFUL Copywriting Business
Optimizing Income from Clients Outline and Contract Items Checklist