by The Marketing Rebel Team | Lessons, Tools & Utilities
When you are composing anything, from a sales letter to a video script to a full-length book, it is easier to speak and have your words transcribed than it is to write it all out. But, transcription can be expensive and can add another time-consuming step to the...
by The Marketing Rebel Team | Lessons, Social Media (Facebook, Twitter, Pinterest, etc.)
One of the best ways for keeping in touch with customers and clients is through Facebook Live videos. Facebook loves them, too, which means you will get more reach than if you just uploaded a video. This is especially true for Brick and Mortar businesses that are...
by The Marketing Rebel Team | Lessons, Tools & Utilities
I joined a fitness program a couple of months ago and they used something called “Workplace”. It is a platform designed by Facebook to let people organize their businesses or online programs. Basically, what it does is to let you form groups for different...
by The Marketing Rebel Team | Blog
John Carlton discusses the importance of using clear concise language in copy and stresses the value of understanding the basics. He mentions the original Elements of Style, by William Strunk. You can access a copy of that here. John’s comments: John: What did...
by The Marketing Rebel Team | Lessons, Social Media (Facebook, Twitter, Pinterest, etc.)
For the past year or two we have been posting to Twitter using a website called Twuffer. Unfortunately, about a year ago we found that the site was no longer active. It seems that Twitter suspended their account. They were unsuccessful in getting it back, so they had...
by The Marketing Rebel Team | Lessons, Tools & Utilities
When you need to have a drawing.. for a prize or to randomly choose teams for a competition (or whatever else)… it is kind of hard to make a totally random selection. We found a random list generator that will select numbers, names, letters… anything you...
by The Marketing Rebel Team | Lessons, Social Media (Facebook, Twitter, Pinterest, etc.)
There is a Chrome add-on that helps advertisers check their pixels to make sure they are working properly. But, you can also use it to spy on your competition’s ads. It is called the Facebook Pixel Helper, and if it is installed you can go to your...
by The Marketing Rebel Team | Lessons, Social Media (Facebook, Twitter, Pinterest, etc.)
Facebook used to have what were called “Canvas” ads. They have been replaced with “Experience” ads, which have a lot more functionality. An Experience ad is, at the core, a regular Facebook ad with an additional webpage(s) attached. The page is...
by The Marketing Rebel Team | Lessons, Search Engine Optimization (SEO)
Google has a good (free) keyword suggestion tool that will also give estimates (from the horse’s mouth, so to speak) of monthly searches for each keyword. The problem is that several years ago Google stopped giving exact estimates and now, for search volume, the...
by The Marketing Rebel Team | Lessons, Social Media (Facebook, Twitter, Pinterest, etc.)
Facebook advertising is very popular right now. It is easy to use, has effective targeting options and, at least for now, tends to be less expensive than Google Ads or other paid media. You have to test your ideas, though, to find the most effective ad… no...
