by The Marketing Rebel Team | Blog
John Carlton gives an example of a word which must be used sparingly in an ad. It just fills up space. This hot seat is for Brian, who wrote a letter to launch an online product. He talks about using the word “that” in copy. Video Transcript:...
by The Marketing Rebel Team | Blog
John Carlton discloses a process he has used for many years to heighten his sensitivity to his surroundings and really be aware of what is going on around him. John’s comments: This is an exercise that I started doing when I wanted to start expanding myself....
by The Marketing Rebel Team | Blog
John Carlton discusses selling from your heels during a marketing hot seat. John’s comments: Selling from their heels is what most people do. They can get somebody up on the fence, get them to say “wow that’s a pretty good product that you have...
by The Marketing Rebel Team | Blog
Naming products is a function of lining up your benefits and your features. It is kind of like that way you come down on headlines. John’s comments: You have to decide what is going to work in your market. I brought up things like “kiss your face” and “gee, your...
by The Marketing Rebel Team | Blog
If you use Gmail you have probably been exposed to their latest efforts to sheild you from those “wascally” marketers who are doing their best to separate you from your money. You have probably been switched (upgraded?) to their new system of sorting...
by The Marketing Rebel Team | Lessons, Video - Create, Edit, & Post
Video marketing is a very popular and effective way to get traffic to your site, but a lot of people don’t know how to create a video and don’t want to appear on camera. In this video I show how to convert an article into a powerpoint video. You will...
by The Marketing Rebel Team | Lessons, Video - Create, Edit, & Post
Do you embed youtube videos on your pages ? Did you know you’re probably losing viewers by them clicking on recommended videos at the end of your clips ? Here is how to fix that final screen on your videos. Option 1: Add 30 secs to 1 minute of black screen at...
by The Marketing Rebel Team | Lessons, Tools & Utilities
In this video, Jill shows the main functionalities of google calendar,,,how to: Create a calendar/manage several calendars Share the calendar with others Schedule an event Invite others to the event create and manage a task list Click the image to start: If you like...
by The Marketing Rebel Team | Lessons, Tools & Utilities
In this video, Jill explains what Dropbox is and how to upload files and share them with other people Click the image to start: If you like this lesson (and are not already a member of the Marketing Rebel Insider's Club), you will be glad to know that there is a vast...
by The Marketing Rebel Team | Lessons, Servers & Hosting
In this video, Jill discusses: Factors to consider when choosing a domain name How to determine if a chosen domain name is available How to register the domain Hosting basics/what to look for in a hosting provider Shared vs private SSL Click the image to start: This...
