John Carlton’s Best Ads:  Everything And The Kitchen Sink #1:  Give Any Man Exactly What He Really Wants

Another Rodale piece– this time, they got impatient selling individual books about the various parts of men’s lives… and decided to just lump everything together in one gargantuan volume.

So I have to cover better sex… weight loss… earning more money… attaining six­ pack abs quickly… how to “read women”… be a top-dog Alpha male at work… the whole shebang.

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