We kicked off with a reality check. The "Good Idea Trap" is a common rut that well-meaning entrepreneurs can fall into. This video segment show you exactly what the trap looks like, and how to pull yourself out. (The 2 women who walk out about 15 min in... Wrong room....
Action Seminar 3 — Wrap-up and Platinum Mastermind
John Carlton, Stan Dahl, and some of Platinum MasterMind Group members explain how the group works and share some of their personal experiences and successes. To get more information about our Platinum Mastermind Group, and to apply for membership, please go to...
Action Seminar 3 – Hot Seats 3
This is the third set of hot seats. Kamron Karington: Kamron owned a pizza store and started helping other pizza owners market their businesses. He does email marketing. He sends the right message to the right person at the right time based on their buying...
Action Seminar 3 – Hot Seats 2
This is the second set of hot seats. Andrea Wieland Her company is E1 fit: An online fitness, nutrition, mental training plans website. The market she wants to discuss here are student athletes who want to play college sports. The website is...
Action Seminar 3 – Hot Seats 1
This is the first set of hot seats from the third Action Seminar. I start with a review of the ground rules, then we get right in to the hot seats. There are two...one runs an email marketing company and wants to be able to delegate more of the work, the...
Pete Hudson: Visual WordPress
Pete Hudson is our go-to-guy for wordpress and website design. He not only is an expert in website development, he "gets" marketing as well. This is a rare combination. In this presentation he shows us what good design looks like and offers some tools to...
Kevin Rogers: How to Convert Skeptical Visitors into Raving Fans in 60 Seconds or Less
Kevin Rogers is a stand-up comic-turned-copywriter. He is one of the Simple Writing System instructors and a member of our inner circle. He explains a simple yet effective method for creating a hook, using the basic elements of a story. Telling stories is the...
Ben Morris: Big Data for the Little Guy
Ben Morris supplies data to some of the largest companies in the world. Most companies only use demographics: age, income, #children, neighborhood, etc. Ben combines that with psychographic data: How much discretionary income, heavy transactors, technoadoption,...
John Paul Mendocha: Google is a slot machine and Facebook is like counting cards in Blackjack
John Paul Mendocha came to Internet Marketing 11 years ago, having already established himself as top sales rep (helped taking one company all the way to a Top 20 spot on the INC 500 list) and an acknowledged business turn-around expert. He's spent the last 3 years...
Brian Johnson: Really Big (I’m Talking HUGE) Marketing Mistakes. How to Repeat Them and How to Avoid Them. It’s All Up to You
Brian advises some of the largest companies in the world to improve their profitability and overall performance. He discusses, among other things: Business cycles, and what should take place within each cycle for the business to succeed Planning: how to create...