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Raj Bapna posted an update 9 years, 4 months ago
80% Discount to Brain Games to Everybody on The Clubhouse
My http://www.BrainGamesLab.com has brain games that are similar to Lumosity’s but more engaging / enjoyable because you can upload kid’s / pet’s or any other pictures which become part of the games.
Who will benefit from the games:
Anyone above 50 as well as kids as young as age 5 onwards…Read more -
Chris Milkie posted an update 9 years, 4 months ago · updated 9 years, 4 months ago
Hi everyone! I just joined MRIC after completing SWS. While learning from John’s material I “reinvented” an ad for a weight loss biz and the phones went from luke warm to SIZZLIN’. Thank you John!!
I desperately want to launch a freelance career and having not done the Freelance course it seems like that is the next step.
I’m thrilled to be part…Read more
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Joseph Gatto posted an update 9 years, 4 months ago · updated 9 years, 4 months ago
Hi All,
I’m working on a plan to create advertorials to pre-sale various affiliate products, starting with health & fitness products for people in their 40s.
I’ve never used the content referral networks before. Can anyone offer some first hand advice?
Step 1: Create the ad that goes in the content recommendation networks like Yahoo Gemini &…Read more
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Hi Joe: I’m not familiar with the content referral networks, but there is one question I can answer. You should create your FB ads using the ads manager or power editor. Boost post is kind of a shortcut and you don’t have the targeting that you have using the other methods. I created a series of videos on FB advertising this past spring, which giv…Read more
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FYI…the videos are under Get More Prospects/Social Media
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Hi Joe – That’s a sound strategy. Which does not mean you’ll be able to make it turn a profit for every product or market.
There has been a lot of media lately about how pretty much every ad network is lying in big ways about number of impressions. They “display” the ad, but it may be way, way, way down a page with the scrolls endlessly. The…Read more
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adoora posted an update 9 years, 4 months ago · updated 9 years, 4 months ago
Hi All, I am starting to create a new sales page for one of my ebooks, and would like to know this:
I have a website that has a number of information products; folks can download these ebooks directly from my website. However, as is usual, if I use this product page as my sales page, there is a lot of site navigation at the top that may distract…Read more
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In case it’s not clear from the above, the question I have is should I make a standalone sales page for each product, or can my sales page be my existing product page (with copy revamped)?
Thanks.
-Anjali -
Can you post the link? This might be one of those things we need to see.
Most of the reports I see do not claim a big drop-off in conversions based on menu options at the top of the page.
Just don’t make the too much of a distraction.
Most important will be the once someone has scrolled past the menu and are into the sales copy, there should…Read more
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Larry E. posted an update 9 years, 4 months ago
Just read a Classic “OBVIOUS ADAMS”
Very good book by Robert R. Updegraff. As relevant today as when it was written years ago!
Recent Member Lessons
John Carlton’s Best Ads: Butt-Ugly Golf
I've written something like 4,000 direct mail letters and direct response ads for golf products now. Okay, that's a bit of an exaggeration, but not much. Sometimes, the best ads come from sheer desperation. I was hitting the very bottom of my bag of tricks last year,...
John Carlton’s Best Ads: Everything And The Kitchen Sink #2 – Entire Library Of Fighting Videos
There are two ads referenced in this commentary. This is the second one (last couple of paragraphs). Another Rodale piece-- this time, they got impatient selling individual books about the various parts of men's lives... and decided to just lump everything together...
John Carlton’s Best Ads: The Financial Bloodbath Caused By Criminal Scum
Gary Halbert gets credit for the headline and concept on this one. I was working with him at the time, in the last days of the Reagan presidency, when the financial markets -- and especially the precious metals markets -- were causing investors migraines. Banks were...
John Carlton’s Best Ads: The Nearly-Crippled Businessman
Here is an early self-defense letter, which struck a major nerve in the customer base for this market. It's run every year for the last decade in the major magazines and mailed even more often to hotlists. The appeal is simple and to the point: This is hard-core...
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Way to go, Chris! Congratulations!
Thank you Virginia!
Congrats. We LOVE to see these kinds of reports back on results. It reminds folks about what’s at stake, and how great it feels to nail a successful gig.
Keep it going, Chris…
Thank you John! I’m looking forward to reporting on more wildly successful gigs.
…And we love when the guru shows he gives a damn 🙂