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The Marketing Rebel Team wrote a new post 1 year, 6 months ago
The Art of Persuasion: How Yanik Silver Crafts Winning Copy That ConvertsIn this call, David interviews Yanik Silver, a successful internet marketer known for his expertise in direct response marketing. Yanik discusses […]
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The Marketing Rebel Team wrote a new post 1 year, 6 months ago
John Carlton's Best Ads: Black Hawk Down!I read a lot. And I advise you to read a lot, too. As an old English teacher once told me: Read a book a week. And then, in your spare time, read […]
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The Marketing Rebel Team wrote a new post 1 year, 7 months ago
John Carlton's Best Ads: Your Personal InvitationI love to do “personal invitations”. It’s the ultimate use of personalization. You don’t have to make the piece “look” like a real invitation, but […]
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Virginia Drew wrote a new post 1 year, 7 months ago
David's Inner Circle Bonus: Facebook Ads Demystified
This is the transcript from the video: .. [adrotate group="3"]
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Virginia Drew wrote a new post 1 year, 7 months ago
Hot Seat Seminar and Copywriting Sweatshop Event Videos – Marketing Rebel Insider's ClubOnce a month we post videos shot at one of John Carlton’s exclusive live events. These events typically cost $5,000 or more to attend. Some of […]
Recent Member Lessons
John Carlton’s Best Ads: Riding Buck Naked on a Clapped-Out 2 Stroke!
Every so often, one of my clients decides to go cause trouble in a completely new field. The following ad appeared in a niche magazine recently, and caused shock waves throughout the industry. Just like we intended. Most markets out there have never seen this type of...
John Carlton’s Best Ads: Secrets Revealed
Every market in existence has inside secrets. Yes, even yours, no matter what business you're in. There are secrets to French cooking, carpentry, scoring high in math tests, playing piano and becoming an astronaut. Also cleaning carpets, battling weeds in your garden,...
John Carlton’s Best Ads: Pithify Your Pitch
Here is a good example of a simple way to organize a sales message that has multiple parts to it. If I'd tried to tell a story incorporating all these points, the letter would have ended up 16 pages long. I write long copy, but not if the same thing can be said in a...
John Carlton’s Best Ads: Hyper-Effective Cover Letter #5 — Barbara, My Long-Suffering Secretary
One of the biggest mistakes marketers make... is to get tired of their own advertising before the ads are actually dead. Sometimes, they pull ads that are still cooking at peak efficiency. They see the ad every day, they get tired of it, bored with it, their spouse is...
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