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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
John Carlton's Best Ads: One-Time-Only Market TestI first learned the “market test” concept from Jay Abraham. He had convinced a major publisher of financial newsletters to offer a dozen of them […]
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Virginia Drew wrote a new post 1 year, 3 months ago
Ben Morris: How to Use Psychographic Data to Explode SalesBen Morris is an expert at using phychographic data to sell products. In this clip he breaks it down. Ben says: I’ve worked for all of […]
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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
John Carlton's Best Ads: The Amazing Secrets Of A Short, Desperate Nerd From PomonaThe book being touted in this ad was written by a nice young Catholic boy who married the first girl he ever kissed. It’s true. I couldn’t make […]
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Yannick Kitzing posted an update 1 year, 3 months ago
Hey guys
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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
Forget Big Promises—Learn What Really Makes People Believe!
In this video clip, David Deutsch says that it’s not enough to just make big promises. People believe when there is proof, but proof can be more […]
Recent Member Lessons
John Carlton’s Best Ads: Hyper-Effective Cover Letter #4 — Early Christmas Present
One of the biggest mistakes marketers make... is to get tired of their own advertising before the ads are actually dead. Sometimes, they pull ads that are still cooking at peak efficiency. They see the ad every day, they get tired of it, bored with it, their spouse is...
John Carlton’s Best Ads: Third Party Endorsement
Here is a good example of how to "piggy back" your product to another list. The cover letter is from the guy everyone on the list will recognize. They already trust him, and are good customers. His word is gold. So use that trust, if you can....
John Carlton’s Best Ads – Marketing Rebel Insider’s Club
This corner of the Marketing Rebel Insider's Club should make your greedy little heart sing: Actual hyper-successful sales letters, broken down, and explained in detail. As a member, you have access to a rotating selection of John Carlton’s most infamous, notorious...
John Carlton’s Best Ads: PGA Pros Humiliated By Overweight, Crippled, Old-As-Dirt Golfer
Whenever I put this ad up on the screen in seminars or marketing events, the crowd howls with laughter. It's a funny headline. But ... it's funny in a way that forces you to continue reading. It's not funny just to be funny. It's funny in an outrageous and intriguing...
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