Welcome back to the club!
What’s happening in the Clubhouse
Click here to join the conversation
Latest Activity
-
Vitaly Vingert posted an update 11 years, 6 months ago
Perplexed: Quote Request Form vs. Showing Price Upfront
Hello everyone,
I have this dilemma, and to a certain degree I understand that the best way to find an answer will be to test this, but before I do, I still want to gather opinions from the pros.
Going back to my client who owns a window tinting shop:
The majority of his traffic comes…Read more
-
Virginia Drew wrote a new post 11 years, 6 months ago
This is going to be based on “How to Double Your Power to Learn” by Eugene Schwartz. I have looked into several “speed reading” courses over the last several years and this seems to be the simplest to learn yet […]
-
Virginia Drew wrote a new post 11 years, 6 months ago
This is a new section devoted to strategies that we can use to learn things more efficiently. I will start off with reading more quickly and efficiently, then move on to mathematics, spelling, memory and other […]
-
Virginia Drew wrote a new post 11 years, 6 months ago
What is the Best Structure for Your Business?One of the first decisions that an entrepreneur must make is how to structure his business. This can have wide-ranging consequences. Because o […]
-
Virginia Drew wrote a new post 11 years, 6 months ago
Hiring Workers from the PhilippinesA couple of years ago I hired some Filipino workers. I learned quite a bit from that, so I decided to write this to help anyone who may be […]
Recent Member Lessons
Bob Bly Reveals: Key Techniques to Transform Your Copywriting and Marketing Skills
In this call, David and Bob Bly discuss the details of copywriting and marketing. Bob shares important tips on how to make compelling offers and position yourself well in marketing. They discuss how copywriting has changed, highlighting the need to keep learning and...
The Art of Persuasion: How Yanik Silver Crafts Winning Copy That Converts
In this call, David interviews Yanik Silver, a successful internet marketer known for his expertise in direct response marketing. Yanik discusses his background, starting from his early experiences in sales, influenced by his immigrant father's entrepreneurial spirit....
John Carlton’s Best Ads: Black Hawk Down!
I read a lot. And I advise you to read a lot, too. As an old English teacher once told me: Read a book a week. And then, in your spare time, read another one. Non-fiction, and fiction. Newspapers and magazine excerpts don't count. (One trick I allow myself: At any...
John Carlton’s Best Ads: Your Personal Invitation
I love to do "personal invitations". It's the ultimate use of personalization. You don't have to make the piece "look" like a real invitation, but you can. I haven't tested this option, but my gut tells me a little ostentatious "wedding invite" detail would boost...
Hi Vitaly,
I think that you’re right in that you’re not going to know for sure until you test it. But I will add that from a consumers perspective, I’m more likely to make a purchase with a site that gives me the options and provides prices upfront… provided that it seems like a reasonable price. I would rather do that than fill out a quote…Read more
Yeah, Vitaly, you answered your own question here (and Pete supported it) yourself: You’re not sure which is worse (re: having price shoppers call in droves, or not call at all). This is the age-old question in marketing — how much info to withhold, how much to share, how much to make a big deal about, how much to compare against the competition,…Read more