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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
John Carlton's Best Ads: PGA Pros Humiliated By Overweight, Crippled, Old-As-Dirt GolferWhenever I put this ad up on the screen in seminars or marketing events, the crowd howls with laughter. It’s a funny headline. But … it’s […]
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Virginia Drew wrote a new post 1 year, 3 months ago
Turn Skeptics into Buyers: David Deutsch Reveals the Magic Square Technique
Get ready to unlock the secret behind creating powerful copy that not only captures attention but also converts. David Deutsch introduces the […]
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Virginia Drew wrote a new post 1 year, 3 months ago
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Virginia Drew wrote a new post 1 year, 3 months ago
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Virginia Drew wrote a new post 1 year, 3 months ago
Kill Your Darlings: The Secret to Becoming a Better Writer
In this engaging video, David Deutsch shares invaluable insights on the art of writing. Learn why writing a large volume of ideas, from headlines […]
Recent Member Lessons
Bob Bly Reveals: Key Techniques to Transform Your Copywriting and Marketing Skills
In this call, David and Bob Bly discuss the details of copywriting and marketing. Bob shares important tips on how to make compelling offers and position yourself well in marketing. They discuss how copywriting has changed, highlighting the need to keep learning and...
The Art of Persuasion: How Yanik Silver Crafts Winning Copy That Converts
In this call, David interviews Yanik Silver, a successful internet marketer known for his expertise in direct response marketing. Yanik discusses his background, starting from his early experiences in sales, influenced by his immigrant father's entrepreneurial spirit....
John Carlton’s Best Ads: Black Hawk Down!
I read a lot. And I advise you to read a lot, too. As an old English teacher once told me: Read a book a week. And then, in your spare time, read another one. Non-fiction, and fiction. Newspapers and magazine excerpts don't count. (One trick I allow myself: At any...
John Carlton’s Best Ads: Your Personal Invitation
I love to do "personal invitations". It's the ultimate use of personalization. You don't have to make the piece "look" like a real invitation, but you can. I haven't tested this option, but my gut tells me a little ostentatious "wedding invite" detail would boost...
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