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Virginia Drew wrote a new post 9 years, 10 months ago
Camtasia Animations: How to Create a Squeeze Page
This is the third video in our series on spicing up your Camtasia videos with animations. We are tackling a more complicated project and creating […]
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Virginia Drew wrote a new post 9 years, 10 months ago
Camtasia Animations: How to create a call to action video
This is the second in our series of videos about how to create some cool videos using Camtasia animations. We expand on what was taught in the […]
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Virginia Drew wrote a new post 9 years, 10 months ago
Camtasia Animations: How to Create a Logo Reveal
We are going to present a series of videos showing how to create different animations with Camtasia. Â Using animations, you can create cool clips […]
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The Marketing Rebel Team wrote a new post 9 years, 11 months ago
Mike Koenigs: Associate With Success
In an excerpt from the Action Seminar, Mike Koenigs describes how to succeed in business by helping other successful businesses. His […] -
The Marketing Rebel Team wrote a new post 9 years, 11 months ago
John Carlton on Copywriting: What Makes a Bad Ad
John Carlton discusses the qualities of a poorly written advertisement, and shows how every ad contains a story. His comments: The reason […]
Recent Member Lessons
John Carlton’s Best Ads: 22 Minutes And 17 Seconds
This is one of my favorite examples of a "bonding" letter. By that, I mean there are deliberate elements here that help a targeted audience identify with the information. The cover letter ("Please Read This First") is from Dr. O'Leary's father-- an...
John Carlton’s Best Ads: The Naked Girls All Laughed Behind The Little Pudgy Guy’s Back…
Most self-defense ads try hard to look tough. Like the product is tough, the talent is tough, even the receptionist answering the phones is tough. Pick up a Black Belt or Soldier of Fortune magazine and check out the attitude of the writing. Tough guys. Grrrr. Sports...
John Carlton’s Best Ads: The Human Computer
This letter almost set a record for the shortest time spent as a control at Phillips Publishing (the newsletter giant)... but it wasn't my fault. They mailed it, it scored a hit with outside lists... and then they decided not to publish the newsletter after all. I...
Bob Bly Reveals: Key Techniques to Transform Your Copywriting and Marketing Skills
In this call, David and Bob Bly discuss the details of copywriting and marketing. Bob shares important tips on how to make compelling offers and position yourself well in marketing. They discuss how copywriting has changed, highlighting the need to keep learning and...
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