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hadi jaber posted an update 1 year, 4 months ago · updated 1 year, 4 months ago
Hello everyone
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Virginia Drew wrote a new post 1 year, 4 months ago
Is Everybody Doing Story Wrong?
In this presentation, David Deutsch explores a new way of using stories in marketing and writing. Most people think you need to tell your own […]
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The Marketing Rebel Team wrote a new post 1 year, 4 months ago
John Carlton's Best Ads: Hyper-Effective Cover Letter #2: I Got a Hole-In-OneOne of the biggest mistakes marketers make… is to get tired of their own advertising before the ads are actually dead. Â Sometimes, they pull […]
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Roger Maxwell posted an update 1 year, 4 months ago · updated 1 year, 4 months ago
Hi everyone.
Just wanted to say, “hi”. So … “Hi!”. I’m glad to be here. Looking forward to learning a few things.
It’s late and I need to sleep, but I wanted to get this process going. I’ll talk to you guys later.
Ciao for now.
Roger
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Welcome, Roger
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Virginia Drew wrote a new post 1 year, 4 months ago
Action Seminar Copy Court: How to Engage Your VisitorsAt the third Action Seminar, Harlan Kilstein and John Carlton discuss how to keep people on your site once they get there. How to engage them so […]
Recent Member Lessons
John Carlton’s Best Ads: 22 Minutes And 17 Seconds
This is one of my favorite examples of a "bonding" letter. By that, I mean there are deliberate elements here that help a targeted audience identify with the information. The cover letter ("Please Read This First") is from Dr. O'Leary's father-- an...
John Carlton’s Best Ads: The Naked Girls All Laughed Behind The Little Pudgy Guy’s Back…
Most self-defense ads try hard to look tough. Like the product is tough, the talent is tough, even the receptionist answering the phones is tough. Pick up a Black Belt or Soldier of Fortune magazine and check out the attitude of the writing. Tough guys. Grrrr. Sports...
John Carlton’s Best Ads: The Human Computer
This letter almost set a record for the shortest time spent as a control at Phillips Publishing (the newsletter giant)... but it wasn't my fault. They mailed it, it scored a hit with outside lists... and then they decided not to publish the newsletter after all. I...
Bob Bly Reveals: Key Techniques to Transform Your Copywriting and Marketing Skills
In this call, David and Bob Bly discuss the details of copywriting and marketing. Bob shares important tips on how to make compelling offers and position yourself well in marketing. They discuss how copywriting has changed, highlighting the need to keep learning and...
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Virginia Drew replied
Welcome, Hadi