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Jonathan Edwards posted an update 4 years, 11 months ago · updated 4 years, 11 months ago
Hey there everyone. I’m on the lookout for swipe files that would help me with a sales letter selling mental performance coaching to parents of aspiring athletes. Any help in how I can easily locate something along those lines would be appreciated. Thank you.
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Seb Mars posted an update 4 years, 11 months ago · updated 4 years, 11 months ago
Hey everyone. I ordered the Simple Writing System course bundle , and I have receive my 300 pages manual but I did not receive my Power words manual. Please point me in the right direction to get my manual of power words…
Thank you!
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Hi Seb: The Power Words report is at the back of the manual. It should start on p. 323.
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Elaine Marshall posted an update 4 years, 11 months ago · updated 4 years, 11 months ago
Hi, my name is Elaine and I’m new to the SWS course. I’m a long time content writer — been working in the health space the last 12 years. I’m now looking to transition into copywriting and am starting from scratch. It’s a little daunting but I’m excited to learn something new.
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Hi Elaine: Welcome to the SWS coaching program. I know you will get a lot out of it, especially with your experience. When you are ready to start, just let Anne know and she will you set up.
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Francis Nayan posted an update 4 years, 11 months ago · updated 4 years, 11 months ago
Does anyone know where I can get a hard-copy or PDF version of Kickass Copywriting Secrets?
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Hi Francis, Anne here you can find a copy of your Power Words Report in the back of the SWS Workbook 🙂
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Hi Francis: There is a manual for Kickass Copywriting Secrets and audio CD’s. If you ordered more than a week or so ago and haven’t received it just open a ticket at MarketingRebelSupport.com and Anne will help you with it.
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The Marketing Rebel Team wrote a new post 4 years, 11 months ago
John Carlton Copywriting Tips – First, Be A Craftsman
John Carlton discusses the importance of using clear concise language in copy and stresses the value of understanding the basics. He mentions the […]-
A good presentation. I have been redoing some old articles on my website and was surprised by two things.
1. Some people who had read those articles had actually gone on and bought something or signed up for something.
2. The writing was crap!
Surprising what you can get away with sometimes.
The benefit of re-doing the articles helps their ranking in Google.
I am sure you have heard of the Google “spam” clean-out algorithm by now.
The other benefit is, the message is now delivered in a way that makes the reader sit up, and take what I am saying seriously.
The writing is not perfect by any means, but it is delivered in a professional way that gets better results.
There is nothing more satisfying than seeing green sale bars on my affiliate trend graph.
It takes work to be a craftsman, and you won’t become one overnight.
If you do the work, eventually it pays off.
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Recent Member Lessons
Action Seminar: Can You Split Test With Mixed Traffic?
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John Carlton’s Best Ads: What Women Secretly Wish You Knew About Sex
I struggled for years to get Rodale to use personalization in a letter. My other clients found that personalizing a letter boosted response by as much as 30% -- a very significant increase to the bottom line. Working with large mailers, you are pitted against...
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You have to imagine what was going on in Rodale's collective head at the time. This is a very conservative, east-Pennsylvania-based publisher -- one of the largest mailers in the world. But their main fare are books on gardening, health, folk recipes, stuff like that....
John Carlton’s Best Ads: Hot Off The Lot
This is an ancient manuscript for an ad I wrote maybe 15 years ago. If you know anything about me personally, you know I'm the worst sort of pack-rat there is. I have dozens of banker's boxes in the garage stuffed with files, notes, ads and what-not--some of it going...
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Hi Jonathan: The easiest way to get sales copy is to stalk your competition. Find the most successful and see what they do. You can’t copy it but you can modify it to add your voice and products.