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Latest Activity
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Brian Leist posted an update 5 years, 3 months ago · updated 5 years, 3 months ago
Hello there…I am new here…My name is Brian
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Pedro Martins posted an update 5 years, 3 months ago · updated 5 years, 3 months ago
Hey everyone! I am new to the club and just wanted to say hi and let you know that I am proud and happy to be here.
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Welcome, Pedro!
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Larry LaFata posted an update 5 years, 3 months ago · updated 5 years, 3 months ago
Hey just joined MRIC, hellova happy, you should did this years a go, John & Stan!!
John Carlton is the Eric Clapton, the Jimmy Page, the Jimmy Hendrix of Marketing,
and have been following him for years. Should be able to afford him by 2027.-
Welcome, Larry!
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Sean Ring posted an update 5 years, 4 months ago · updated 5 years, 4 months ago
Just wanted to write a YUGE thank you to MRIC, Stan, and John. Today, I finished the Freelance Copywriter Course. Eye-opening, to say the least. Working to implement everything I read. Thanks again!
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Great news, Sean! Let us know how you are getting on.
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Hi Virginia! Thanks for asking. I’ve built my website, seanring.com, updated my LinkedIn profile, and rejigged my Facebook business page. I’ve got a load of financial qualifications from over 20 years in banking, but getting into financial copywriting seems to be difficult. Any advice would be welcome, as would a critique of my website and…Read more
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Hi Sean: Sorry… I responded to the wrong post when I suggested the hot seat. It should have gone here.
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No worries, Virginia! I got the message anyway. Thanks for your help!
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Arnold Flores posted an update 5 years, 4 months ago · updated 5 years, 4 months ago
Hey Virginia!
I would love to see some input and critique of this sales spec “mock” letter that I will be tested on next week! I would love to have your thoughts on all of it. Let me know what you think. this sales letter will be printed so no picture or links will be posted in the letter. Here is the link –…Read more
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Hi, Arnold
Well… if there are no links you have to change the call to action (click here).
Beyond that… I would re-work the pre-head. “Marvelous Book Announces Most Guaranteed Peak Confidence Principles… ” is not very good English, and won’t really grab the reader. Who wants to read another book? You want some kind of teaser or…Read more
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Thank you, Virginia!
This is the exactly what I need to succeed! Much appreciated and I am getting to use your suggestions right away!
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Recent Member Lessons
Action Seminar: Can You Split Test With Mixed Traffic?
The Action Seminar speakers answer questions from the audience. In this excerpt, Jon Correll explains how to split test a page if you are getting traffic from different sources? [embedyt] https://www.youtube.com/watch?v=asQRbvKBlBw[/embedyt] Jon’s comments: Is it a...
John Carlton’s Best Ads: What Women Secretly Wish You Knew About Sex
I struggled for years to get Rodale to use personalization in a letter. My other clients found that personalizing a letter boosted response by as much as 30% -- a very significant increase to the bottom line. Working with large mailers, you are pitted against...
John Carlton’s Best Ads: The Only Sex Book You’ll Ever Admit To Buying
You have to imagine what was going on in Rodale's collective head at the time. This is a very conservative, east-Pennsylvania-based publisher -- one of the largest mailers in the world. But their main fare are books on gardening, health, folk recipes, stuff like that....
John Carlton’s Best Ads: Hot Off The Lot
This is an ancient manuscript for an ad I wrote maybe 15 years ago. If you know anything about me personally, you know I'm the worst sort of pack-rat there is. I have dozens of banker's boxes in the garage stuffed with files, notes, ads and what-not--some of it going...
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