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The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton: Increase Your Awareness of Your Surroundings
John Carlton discloses a process he has used for many years to heighten his sensitivity to his surroundings and really be aware of what is […] -
The Marketing Rebel Team wrote a new post 11 years, 3 months ago
AS2 – Infusionsoft: The First Rule of Email Marketing
At the second Action Seminar, a rep from Infusionsoft, the CRM that forms the backbone of our business, teaches the first rule of email […] -
The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips – Learn to Tell a Good Story
In this copywriting hotseat John Carlton discloses how to break down a story so you can tell it well. John’s comments: Copywriting tips: […] -
The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tips – What Makes a Great Testimonial?
Copywriting tips: In this copywriting hotseat John Carlton explains what goes into a testimonial that increases conversions. John’s […] -
The Marketing Rebel Team wrote a new post 11 years, 3 months ago
John Carlton Copywriting Tip – Get Out of Your Own Way
Copywriting tips: In this copywriting hotseat John explains how to get the most out of a hot seat…listen and apply. Get out of your own […]
Recent Member Lessons
Search Engine Optimization (SEO) Fundamentals
Like many things about online marketing, the SEO rules and best practices never stop changing. For good reasons. An ever-growing army of people invest countless hours trying to get their pages (or clients' pages) at the top of search engine results. Some care if they...
John Carlton’s Best Ads: Slash Strokes… Without Even Trying!
Here, I confronted a major objection in the reader's mind right off the bat: Everyone on the house list for this client had recently been hammered with piece after piece... and the list was fatiguing. So I took a more clever path to their heart (and...
John Carlton’s Best Ads: Who Else Wants To Earn An Extra $96,485?
Here is a version of another ad I talk about in "Kick-Ass Copywriting Secrets". The client is a "coach"-- a consultant who helps doctors get their act together. Which, for most health care professionals, means reducing stress and work hours, while increasing...
John Carlton’s Best Ads: Absolutely Confidential
Staying on top of the martial arts market is no walk in the park. It's not like baseball, where the rules and skills required stay pretty much the same for decades. Fighting skills change dramatically and constantly, as last year's "big thing" is picked apart and...
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