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Virginia Drew wrote a new post 1 year, 6 months ago
Action Seminar Big Dog Panel: How to Get Your Product Out FastBig dog Joe Polish explains how to get a product out fast: Joe’s comments: You know, there’s a lot you can do. So, I am big on carrying lit […]
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The Marketing Rebel Team wrote a new post 1 year, 6 months ago
John Carlton's Best Ads: We Screwed Up Big TimeHere is a good example of a “lipstick” letter. The reference is to the old comedy routine of coming home with lipstick on your collar — and […]
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Mac Flynn posted an update 1 year, 6 months ago · updated 1 year, 6 months ago
Hello,
David Deutsch recommends to read great copy from successful promotions. I would love to but… where the hell do I find any?
I kinda sorta can tell good copy in a VSL that catches my eye as I scroll through facebook (Sabri Suby has a very good one out now, it sounds like John Carlton’s work). I have tried googling financial services,…Read more
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The Marketing Rebel Team wrote a new post 1 year, 6 months ago
John Carlton's Best Ads: The "Piss Everyone Off and Then Apologize" LetterHere is the letter I mention in “Kick-Ass Copywriting Secrets” where the personalized headline enraged so many people. I was only trying for a […]
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Virginia Drew wrote a new post 1 year, 6 months ago
Bob Bly Reveals: Key Techniques to Transform Your Copywriting and Marketing SkillsIn this call, David and Bob Bly discuss the details of copywriting and marketing. Bob shares important tips on how to make compelling offers and […]
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Search Engine Optimization (SEO) Fundamentals
Like many things about online marketing, the SEO rules and best practices never stop changing. For good reasons. An ever-growing army of people invest countless hours trying to get their pages (or clients' pages) at the top of search engine results. Some care if they...
John Carlton’s Best Ads: Slash Strokes… Without Even Trying!
Here, I confronted a major objection in the reader's mind right off the bat: Everyone on the house list for this client had recently been hammered with piece after piece... and the list was fatiguing. So I took a more clever path to their heart (and...
John Carlton’s Best Ads: Who Else Wants To Earn An Extra $96,485?
Here is a version of another ad I talk about in "Kick-Ass Copywriting Secrets". The client is a "coach"-- a consultant who helps doctors get their act together. Which, for most health care professionals, means reducing stress and work hours, while increasing...
John Carlton’s Best Ads: Absolutely Confidential
Staying on top of the martial arts market is no walk in the park. It's not like baseball, where the rules and skills required stay pretty much the same for decades. Fighting skills change dramatically and constantly, as last year's "big thing" is picked apart and...
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Nils Selbert replied
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Hello Mac,
Here is a book with the 100 best commercials. Maybe they will help you.
If not, below is another resource that keeps posting new ones and the best ads from decades ago.
100 Greatest Advertisement:…Read more
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Virginia Drew replied
Hi Mac: One way to get good current promotions is to sign up for your competitor’s mailing lists. If they send you the same promotions more than once then it is a success. The same thing online. If you see the same ad running for a while you can assume that it is successful (or the advertiser has more money than brains).
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Virginia Drew replied
Hi Mac: Also, since you are in David Deutsch’s Inner Circle, I would ask David about that, too. There is another session this week.