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The Marketing Rebel Team wrote a new post 9 years, 8 months ago
Voice In Copywriting In an excerpt from the first Action Seminar, John Carlton’s panel of expert copywriters critique a participant’s webpage, discussing the how to […]
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The Marketing Rebel Team wrote a new post 9 years, 8 months ago
Using Video in Advertising In an excerpt from the Action Seminar, John Carlton’s panel of expert copywriters critique a participant’s webpage, discussing the merits and […]
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Virginia Drew wrote a new post 9 years, 8 months ago
Your browser may be leaving you vulnerable to attack…please read thisA while ago we received an email from Amazon stating that someone had recently tried to access one or more MRIC videos that are hosted on S3 using […]
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The Marketing Rebel Team wrote a new post 9 years, 8 months ago
Simple Writing System: Huge Promise In this video clip, John Carlton explains how your presentation or your products or services needs to grab the attention of your prospect. This […]
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The Marketing Rebel Team wrote a new post 9 years, 8 months ago
Simple Writing System : Create Effective Bullets Carlton shows how to write bullet phrases to sell your product or service. This is point 5Â of his Simple Writing System. His […]
Recent Member Lessons
How to Structure a Sales Letter
We frequently get questions in the Clubhouse about how to create a sales letter. This is covered in depth in the Simple Writing System. We will be starting a new session of the Simple Writing System with live coaching from Lorrie Morgan after Labor Day, so you might...
John Carlton’s Best Ads: Hyper-Effective Cover Letter #6: From The Desk Of Dr. Russ Horine
THIS IS THE SIXTH IN THE SERIES OF HYPER-EFFECTIVE COVER LETTERS...THIS IS AN INTRODUCTORY POST THAT REFERS TO ALL OF THE LETTERS. WE ARE REPRINTING THE SAME POST FOR EACH OF THEM. One of the biggest mistakes marketers make... is to get tired of their own advertising...
John Carlton’s Best Ads: The Blind Golfer
I believe this is the piece where I introduced the "four ball guarantee". Â It's very simple: Watch the instructional video, go out to the driving range, line up four balls and hit them... and if you haven't mastered the secret by the fourth ball, we insist you ask for...
MRIC Member Hot Seat: Moving her business to the next level
On the hot seat this month is Manny, who was hired by Paula to help promote her business. Manny's original question was how to create questions to interview current clients to see what they were looking for and how Paula helped them. They did answer that question but...