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HalC130 posted an update 7 years, 9 months ago · updated 7 years, 9 months ago
Choose my application for the hot seat!:)
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HalC130 posted an update 7 years, 9 months ago · updated 7 years, 9 months ago
Hi – I just joined MRIC and am excited to be here. I own 5 assisted living homes in Phoenix, AZ. I’ve owned them about a year. Generally the way most assisted living homeowners seem to find residents is:
1) Referral Agents bring them residents, and charge a month’s rent ($2,500-$5,000) if they move in
2) They go to networking events and bang on…Read more
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Hi Hal Welcome to the Club. One thing I would suggest is that you apply for a hot seat with Stan and John. They will go over your marketing and suggest other ways to get new leads. There is a link in the right column to the application. The application is not difficult. It just lays out the info they need and saves a lot of back and forth.
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Hey Virginia,
Thanks so much. A hot seat would be awesome. I will definitely apply. Thanks again!
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Actually Virginia the application says to show my website. It is under rehab right now. In a week it should be ready. I will apply for the hot seat then. Thanks so much!
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Screw it – I’ll apply now. Thanks again!
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Hi there Hal, interesting question. (Ex-Phoenician here too!)
To start it’d be best to know more about your target audience for your campaign. It sounds like your current lead generation sources work because the doctors/clinics/churches already have a good relationship and have built up trust with your client. From there they can recommend…Read more
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Hey Jonathan. Thanks for the feedback. I will check out the SWS. The family members often feel overwhelmed about all the information out there for assisted living. I am working on a lot of blog articles and reports for my website to educate them.
The biggest concern anyone has about assisted living is whether their family member will receive good…Read more
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Daniel Cugliari posted an update 7 years, 9 months ago · updated 7 years, 9 months ago
Yo!
Curious to get some marketing-career feedback from the folks who’ve been down the path a while.Context: 26, melbourne/australia. Was a professional musician for a few years but career options were slim. Changed careers a few years back and now I’m in the marketing automation, marketing funnel and digital content producer (I’ve heard…Read more
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Hi Daniel: Since you know the IT stuff you might want to outsource that. There are many people (I am thinking in the Philippines) who are very competent, would love to do it and wouldn’t charge much. You can then keep tabs on them since you know what has to be done. There is no law that says you have to do all the work yourself.
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Hey Virginia – thanks for the idea!
I’ve never considered outsourcing to the Phillipines before as I’ve been scared that something will go wrong and I’ll be on the hook to the client.
I have, however, just introduced my finacè to the online world, and she’s getting her toes wet in some of the grunt work.
Hoping this frees me up – and maybe if…Read more-
Of course, you could also find a local high school student to do the work.
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JoePica44 posted an update 7 years, 9 months ago · updated 7 years, 9 months ago
Need some input/help. So, we are working on our first campaign for one of our clients, and we’ve run a few Facebook Ad campaigns so far. We are feeling ok about our CTR (50 clicks after 3,425 impressions) which isn’t fantastic, and we know it can be approved, but it’s something.
However, out of those 50 clicks, we have had zero opt-ins.…Read more
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One thing I would suggest is that you apply for a hot seat. John and Stan can review it with you and give you some suggestions. There is a link in the right column.
If you post a link to your opt in page we can probably make some suggestions, but failing that it is impossible to tell what you are doing now, much less how you can improve.
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Ron Smart posted an update 7 years, 9 months ago · updated 7 years, 9 months ago
John you’re a legend and I’m excited to be here, learn, implement and contribute in anyway I can.
I think my biggest struggle is I don’t understand how to properly communicate to prospects other than through hype and sensational style advertorial copy.
I definitely get a response just not always the one I am looking for.
I mostly use this…Read more
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Hi Ron: From what you are saying I am assuming that you are advertising on Facebook and sending people directly to affiliate offers. Is that right?
If not, what is your current funnel?
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I run all traffic sources I am a media buyer. Anything from FB to native ads. Particularly with facebook we have a feedback loop where we wouldn’t see the reaction from our advertising.
I send people from the traffic source to an advertorial lander presell then out to an offer.
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Hi Hal: Stan will get back to us about it in a few days. He is swamped with stuff right now. He probably won’t get a chance to look at it until next week.
Hey Virginia. My post looks really bad and I apologize for it. The line at the top where we write posts says ‘How can the Marketing Rebels help you today, HalC130?’ I just answered the question. But without the question there it looks pretty whiny. I would just like to clear that up:)
That’s fine.