Welcome back to the club!
What’s happening in the Clubhouse
Click here to join the conversation
Latest Activity
-
Vitaly Vingert posted an update 11 years, 6 months ago
Perplexed: Quote Request Form vs. Showing Price Upfront
Hello everyone,
I have this dilemma, and to a certain degree I understand that the best way to find an answer will be to test this, but before I do, I still want to gather opinions from the pros.
Going back to my client who owns a window tinting shop:
The majority of his traffic comes…Read more
-
Virginia Drew wrote a new post 11 years, 6 months ago
This is going to be based on “How to Double Your Power to Learn” by Eugene Schwartz. I have looked into several “speed reading” courses over the last several years and this seems to be the simplest to learn yet […]
-
Virginia Drew wrote a new post 11 years, 6 months ago
This is a new section devoted to strategies that we can use to learn things more efficiently. I will start off with reading more quickly and efficiently, then move on to mathematics, spelling, memory and other […]
-
Virginia Drew wrote a new post 11 years, 6 months ago
What is the Best Structure for Your Business?One of the first decisions that an entrepreneur must make is how to structure his business. This can have wide-ranging consequences. Because o […]
-
Virginia Drew wrote a new post 11 years, 6 months ago
Hiring Workers from the PhilippinesA couple of years ago I hired some Filipino workers. I learned quite a bit from that, so I decided to write this to help anyone who may be […]
Recent Member Lessons
Marketing Rebel Club Member Hot seat: The Joys of Nicheing to the Extreme
On the Marketing Rebel Club hotseat today is Craig. He has taken nicheing (is that a word?) to the extreme. He does camp marketing. Not just camps, but summer camps. Not just summer camps but sports summer camps. This market is very concentrated. In fact, his prospect...
John Carlton’s Best Ads: A Really Long Letter To Every Bodybuilder Who Secretly Believes The Fat Cats Are Ripping Him Off
Here is that notoriously-long letter I wrote to the bodybuilding market a few years back. It's a trimmed-down version of the 23-page letter that originally went out -Â we condensed a bunch of the charts and whittled the thing down to a nice and tidy 16 pages....
John Carlton’s Best Ads: The 17th Version
This is one of the first letters I wrote for Gary Halbert. And it almost killed me. You see, I was already a hard worker. When I went solo as a freelance writer, I had one rule: Business before pleasure. I had spent my twenties being a...
How to Create an “Add to Calendar” Link For Your Events
One of the biggest hurdles in putting on an online event is getting people to actually show up. So you need to make it as easy as possible for them. One way is to include a link in your reminder emails that will allow them to add the event to their calendar......
Hi Vitaly,
I think that you’re right in that you’re not going to know for sure until you test it. But I will add that from a consumers perspective, I’m more likely to make a purchase with a site that gives me the options and provides prices upfront… provided that it seems like a reasonable price. I would rather do that than fill out a quote…Read more
Yeah, Vitaly, you answered your own question here (and Pete supported it) yourself: You’re not sure which is worse (re: having price shoppers call in droves, or not call at all). This is the age-old question in marketing — how much info to withhold, how much to share, how much to make a big deal about, how much to compare against the competition,…Read more