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John Carlton wrote a new post 11 years, 7 months ago
Getting Email Delivered… Read… and Acted On – Part 1
Part 1 of the email marketing course created by John Carlton & Stan Dahl, where we share the lessons we’ve learned over the years that have […]
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Stan Dahl wrote a new post 11 years, 7 months ago
Getting Email Delivered… Read… And Acted On — Overview
This course is divided into 3 modules – In Part 1, John Carlton goes deep into the psychology & structure of email writing. Throughout the […] -
Virginia Drew wrote a new post 11 years, 8 months ago
Productivity BoostersSometimes it seems like 24 hours in a day is just not enough to get everything done. But, maybe it is not that we don’t have enough hours in […]
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Virginia Drew wrote a new post 11 years, 8 months ago
Fontsquirrel — Free fonts
FontSquirrel is a site from which you can download fonts that are not already on your computer. It is free and easy to use. This is a short […]
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Virginia Drew wrote a new post 11 years, 8 months ago
Intro to PicPick
PicPick is a cool tool that does several things: screenshots colorpicker magnifier pixel ruler crosshair protractor whiteboard I […]
Recent Member Lessons
Marketing Rebel Club Member Hot seat: The Joys of Nicheing to the Extreme
On the Marketing Rebel Club hotseat today is Craig. He has taken nicheing (is that a word?) to the extreme. He does camp marketing. Not just camps, but summer camps. Not just summer camps but sports summer camps. This market is very concentrated. In fact, his prospect...
John Carlton’s Best Ads: A Really Long Letter To Every Bodybuilder Who Secretly Believes The Fat Cats Are Ripping Him Off
Here is that notoriously-long letter I wrote to the bodybuilding market a few years back. It's a trimmed-down version of the 23-page letter that originally went out -Â we condensed a bunch of the charts and whittled the thing down to a nice and tidy 16 pages....
John Carlton’s Best Ads: The 17th Version
This is one of the first letters I wrote for Gary Halbert. And it almost killed me. You see, I was already a hard worker. When I went solo as a freelance writer, I had one rule: Business before pleasure. I had spent my twenties being a...
How to Create an “Add to Calendar” Link For Your Events
One of the biggest hurdles in putting on an online event is getting people to actually show up. So you need to make it as easy as possible for them. One way is to include a link in your reminder emails that will allow them to add the event to their calendar......
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