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Felicia586 posted an update 1 year ago · updated 1 year ago
Hello all! I am new to copywriting. I don’t know the first thing about it, but I want to learn. Would love to know where to start. I want to write copy that sells so that I can make a minimum $100K/ year. Would love your input Mr. John Carlton if that is possible. Thank you.
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David Deutsch posted an update 1 year ago
Did an interesting critique of some copy in my Inner Circle group coaching session today.
It was from someone who wants to break into financial copywriting.
The copy was OK, but it reflected little if any knowledge of what’s working for financial publications today, what the top companies are doing, and what no longer works because it has become…Read more
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The Marketing Rebel Team wrote a new post 1 year ago
John Carlton's Best Ads: The Financial Bloodbath Caused By Criminal ScumGary Halbert gets credit for the headline and concept on this one. I was working with him at the time, in the last days of the Reagan presidency, […]
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David Deutsch posted an update 1 year, 1 month ago · updated 1 year, 1 month ago
Hey, everyone — David Deutsch here.
I hear this is becoming the place to be so I’ll be dropping by regularly to see what’s up.
I’m always interested to hear what is your biggest challenge to the success you seek as a copywriter or marketer.
And can someone tell me how to get to the place where I can put a bio and edit my photo, LOL.
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Hi David: Welcome to the Club! You can enter your bio and upload a picture by clicking on “Your Member Profile” in the right column under “Your Products” and scrolling about 3/4 of the way down.
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Thanks, Virginia!
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Stan Dahl posted an update 1 year, 1 month ago
BIG BIG BIG News:
We just added hours of new videos to your membership.
Tap the My Stuff menu. That gets you to your personal home page.
In the GOT IT box, tap Marketing Rebel Insider’s Club.
Then head to The Action Seminar.
Days and day of live presentations & resources.
Recent Member Lessons
How to Find Email Addresses with Hunter.io
It is hard sometimes to find the email address for a business. You can search their website... Facebook page... Linkedin account... and may or may not find anyting. We found a simple online tool that searches the web for email addresses, and it is free for up to 50...
How to Geotag your images
One way Google finds your business for search ranking or for putting it in the local 3-pack is by reading the tags on your site. This includes the image tags as well as the text tags (h1, h2, etc). Many times when you take a picture it is automatically tagged by the...
Banish Online Distractions With This Tool
Whenever you are online, there are a lot of distractions that kill your productivity. Facebook, Gmail, YouTube, Pinterest... pick your poison. You could just close the tab, but for those who would just go open another, we found something that might help. There is a...
How to use Vimeo Record
Vimeo Record is a free tool that you can use to create quick screen capture videos. I was using Jing, which has been discontinued, then switched to Techsmith Capture. I use them mostly for support questions. I will create a short video to show what I am doing and what...
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David Deutsch replied
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Felicia, you can’t go wrong starting by hand-copying great ads and promotions.
Read the classic books: Ogilvy, Caples, Hopkins, Schwab. Study the work of Halbert, Bencivenga, Makepeace.
If you don’t know who they all are — find out!
Be curious about persuasion and advertising — it’s all around you!
Study it. What do you respond to? What mak…Read more
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John Carlton replied
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Hi Felicia. A good, but complicated question. David’s answer is excellent.
I would add that getting into copywriting to “make $100,000 a year” is the wrong motivation. This is a difficult gig… despite the learning process being very simple once it’s laid out in steps (as we do in the Simple Writing System). The “hard” part is in applying what…Read more