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yoEric posted an update 9 years, 4 months ago · updated 9 years, 4 months ago
Hi Kids!
Great bunch of folks in here – I’ve read a bunch – now it’s time to speak up.
Like many here, I’m working a full time job and I despise it now. At one time, decades ago I truly enjoyed it and NEVER watched the clock. No more. I twist wrenches and troubleshoot (cool word) to pay the bills, for now…I am considering building a great…Read more
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Alicia Kamm posted an update 9 years, 4 months ago · updated 9 years, 4 months ago
One more thing! Is it easier to sell a product, say use John and Stan’s copywriting wisdom to sell a MLM product (or your own, but I don’t have my own!) or to start a freelance copywriting career? I know this is a weird question, but I wonder, could I hone my copywriting chops doing direct sales / network marketing, with the goal of becoming a…Read more
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My two cents: It’s better to work for clients early in your career. Being a freelance writer is a different animal than being a biz owner. And while I generally do not like MLM stuff, I also reluctantly realize that for many, it’s an introduction to a form of entrepreneurial activity.
Still, it’s a biz. And it’s a biz with most of the marketing…Read more
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OK – thank you. Yes, I asked a few consultants and they have websites that are branded and maintained by the MLM company, they have no input. Some do put up their own website, but that’s very much the exception. Thanks again.
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Also: looking at the freelance course now.
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Hi – Just wondering…. is Diane ok? Is she still around? I emailed her a few weeks ago asking what she would suggest for a next step for me. Anne at Marketing Rebel got back to me, which I’m sure is because your Diane doesn’t answer any old peon when they email you! Anyways, I just wonder if you have the same assistant you did when you wrote…Read more
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Diane is fine, still working for me. Imagine spending 15 years with the same boss. Wow. If you need to reach her, it’s diane@john-carlton.com.
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Hi Alicia: Just my opinion, but if you can find products in the market in which you want to specialize, I’d do that. You don’t have to worry about clients not using your copy, you can put money in your pocket instead of someone else’s, and can experiment to your heart’s content with no one looking over your shoulder. If your chosen niche is to…Read more
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Thank you, Virginia! I appreciate your insight. The thing that has been holding me back from the MLM is the amount of $$ ($600 minimum in sales, say what?!) it costs to continue running it per month. And the lack of time I have to focus on something outside of my day job. I wonder why that guy never used your letter? His loss! Thanks again!
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Do not EVER sell an MLM product.
Even if you buy into one of the many MLM sucker plays, they won’t let you write much, if any, of your own copy.
EVERY word of the copy being carefully reviewed by a legal team is what keeps the founders out of jail. At least for a while.
They will shut you down if you write too much of your own.
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OK – wow, thanks for this advice. Some people do make $$$ doing it, but I know that’s only the top 2%. I will stay away and focus on my true goal of becoming a freelance copywriter for paying clients.
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Hi Alicia: I misunderstood your question. When I said pick a product in your niche, I didn’t mean to sign up for MLM. I definitely would not do that. There are plenty of affiliate products that do not require you to purchase anything.
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Ok, that makes sense. I will look into that.
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Alicia Kamm posted an update 9 years, 4 months ago · updated 9 years, 4 months ago
Hi All. I’m brand spanking new here. Looking to flee the corporate world and embark on a copywriting career. That said, I’m still in my cubicle 8 hours a day (dying a slow, soul crushing death), working as a B2B marketer in an uber conservative industry. Will be dipping my toes in the material here and trying to follow Stan’s advice to “err on the…Read more
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No shame in going slow, Alicia. The biggest hurdle — and I mean the hugest, most daunting and fear-induing hurdle — is just making that first step. Joining the MRIC probably accomplished that. Keep setting small goals for yourself, while keeping the larger goal of total independence in sight (but not breathing over your shoulder). It’s…Read more
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Hey Alicia. I’m in the exact same boat as you: corporate B2B marketer, two kids under four, working on my own biz to flee the cubicle. Just want to give you props for starting, and say that you can do it!
I’ve been taking baby steps over the last couple years, and over the last few months I’ve had opportunities EXPLODE from seemingly out of…Read more
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That is so exciting! I can only imagine how awesome it must feel to have freedom within arms length. Keep doin’ you!!
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Sounds great, Tanner!
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Daniel Cajiga posted an update 9 years, 4 months ago · updated 9 years, 4 months ago
Hello dear MRIC fellow, I´m new here and want to grow as a marketer and as an internet business coach.
My English is not that good but, I like to do my best.
Great to be here! Thanks a bunch for this opportunity 🙂
I heard of John about 6 years ago from Frank Kern since, I´ve been his fan and I will. I feel excited and very honored 😉
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Hi Daniel. We’ve had lots of folks in the SWS and here in the Club who spoke English as a second language. Not to worry — we’ll communicate just fine. Welcome.
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Wooow! the Leyend himself!! Thanks a bunch for taking the time to answer me 🙂 I´m very excited and feel actually honored. Thanks master of masters 😉
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Hi Daniel! Let me help you… with what I like to call, English 101-and-a-half…
“My English is not that good.” Should be: “My English is not that well.”
Heh, heh… just kidding. Nice to meet you!
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Nice to meet you too Jeff hehe, and thanks for the help 🙂
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Joel Helfer posted an update 9 years, 4 months ago · updated 9 years, 4 months ago
starting a new podcast . Would appreciate whatever info you have available!
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Hi Joel – On thing at a time, if that’s OK with you…
Have you recorded your first Podcast, yet?
If yes, have you uploaded it?
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I do a regular podcast (with my colleague Kevin Rogers). I also am pals with Joe Polish and Dean Jackson, pioneers of marketing podcasts.
I can’t help you with the tech side — go check out the tutorials at iTunes, which won’t take long. It’s a simple process.
If it’s content you’re asking about, that’s just matching your output to the what…Read more
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Recent Member Lessons
David’s Inner Circle Bonus: David Deutsch’s Bullets Checklist and Templates
Bullets are like little salespeople. Each should have the power to sell the product on its own. In this month's bonus, David shares his secrets for creating killer bullets. Use my B-U-L-L-E-T-S formula.(You don’t have to use every technique in every bullet.) ........
Develop a Marketing Mindset
If you’re going to have the ability to respond to today’s changing economic situation, you’ve got to be able to think marketing. You must be able to see the marketing implications of every situation, problem or opportunity. You must be able to systematically and...
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Get all of John Carlton's most successful ads here >> John Carlton's Best Ads... and The Stories Behind Them Sometimes we all like to pretend we're not motivated by money. That's fine to believe if you want...but you cannot afford such delusions if you are a...
Kickass Copywriting Crash Course – Market Research
In this segment, John finishes with the USP and discusses the offer and guarantee. He tells how to create a USP when you can't think of anything unique about your business, and discusses the biggest problem new copywriters have. He goes on to talk about client...
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Stan Dahl replied
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Eric – Think of your first product / website as going to school. There’s a lot you need to learn. The odds of your first idea / venture making your rich is extremely small. So don’t hold yourself to that standard.
It’s more important that you pick something and get rolling than spending days/weeks/months thinking about the perfect product to…Read more
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yoEric replied
Thanks Stan – thank you for not telling me it will be easy. I like the idea of thinking of my first venture as an educational experience – takes the pressure off.