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Felicia586 posted an update 1 year ago · updated 1 year ago
Hello all! I am new to copywriting. I don’t know the first thing about it, but I want to learn. Would love to know where to start. I want to write copy that sells so that I can make a minimum $100K/ year. Would love your input Mr. John Carlton if that is possible. Thank you.
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David Deutsch posted an update 1 year ago
Did an interesting critique of some copy in my Inner Circle group coaching session today.
It was from someone who wants to break into financial copywriting.
The copy was OK, but it reflected little if any knowledge of what’s working for financial publications today, what the top companies are doing, and what no longer works because it has become…Read more
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The Marketing Rebel Team wrote a new post 1 year ago
John Carlton's Best Ads: The Financial Bloodbath Caused By Criminal ScumGary Halbert gets credit for the headline and concept on this one. I was working with him at the time, in the last days of the Reagan presidency, […]
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David Deutsch posted an update 1 year, 1 month ago · updated 1 year, 1 month ago
Hey, everyone — David Deutsch here.
I hear this is becoming the place to be so I’ll be dropping by regularly to see what’s up.
I’m always interested to hear what is your biggest challenge to the success you seek as a copywriter or marketer.
And can someone tell me how to get to the place where I can put a bio and edit my photo, LOL.
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Hi David: Welcome to the Club! You can enter your bio and upload a picture by clicking on “Your Member Profile” in the right column under “Your Products” and scrolling about 3/4 of the way down.
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Thanks, Virginia!
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Stan Dahl posted an update 1 year, 1 month ago
BIG BIG BIG News:
We just added hours of new videos to your membership.
Tap the My Stuff menu. That gets you to your personal home page.
In the GOT IT box, tap Marketing Rebel Insider’s Club.
Then head to The Action Seminar.
Days and day of live presentations & resources.
Recent Member Lessons
How to trim a video with Windows Photos
Probably one of the last places you would expect to find a video editor is in an image app. But, you can open a video in Windows Photos and do some editing. If you just want to clip a piece of a video without having to re-render it in Camtasia, you don't really have...
How to manage website files with Filezilla
Filezilla is an easy-to-use (and free) FTP app. If you need to upload/download files and don't want to use CPanel to do it, this is a great alternative. We created a very short video to introduce it to you: Click on the image to watch the video: If you have any...
Make your WP sidebar sticky
One way you can make sure visitors to your site see what you want them to see is to keep exposing it to them as they scroll down the page. There is a WP plugin called Q2W3 Fixed Widget (interesting name, eh?) that will make your sidebar sticky, so it follows the...
Introduction to the GDPR
If you do business in the European Union, you have to be familiar with the European GDPR (General Data Protection Regulation). This article is designed to give an overview of the Regulation. It does not give legal advice to any one person or company. If you have any...
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David Deutsch replied
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Felicia, you can’t go wrong starting by hand-copying great ads and promotions.
Read the classic books: Ogilvy, Caples, Hopkins, Schwab. Study the work of Halbert, Bencivenga, Makepeace.
If you don’t know who they all are — find out!
Be curious about persuasion and advertising — it’s all around you!
Study it. What do you respond to? What mak…Read more
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John Carlton replied
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Hi Felicia. A good, but complicated question. David’s answer is excellent.
I would add that getting into copywriting to “make $100,000 a year” is the wrong motivation. This is a difficult gig… despite the learning process being very simple once it’s laid out in steps (as we do in the Simple Writing System). The “hard” part is in applying what…Read more