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The Marketing Rebel Team wrote a new post 9 years, 6 months ago
John Carlton Copywriting Tips: You Don't Know How They Feel
In this copywriting hotseat John Carlton reminds us that we do not know how our prospect thinks or feels. We should not say we do. John’s […] -
The Marketing Rebel Team wrote a new post 9 years, 6 months ago
John Carlton Copywriting Tips: How to Get a Great Testimonial
In this video clip, John explains how to get a great testimonial. How to use sales detective work to get the real story behind what starts out as a […] -
The Marketing Rebel Team wrote a new post 9 years, 6 months ago
John Carlton Copywriting Tips: Get Your Mail past the Gatekeeper
It can be tough to get your direct mail past the receptionist or another gatekeeper when you are trying to contact a professional or […] -
The Marketing Rebel Team wrote a new post 9 years, 6 months ago
John Carlton Marketing Tips: Set a Start Point for Tracking
Stan Dahl gives advice on how to set a starting point for tracking your results. Stan’s comments: You’ve obviously got a lot of ideas; you’re […] -
The Marketing Rebel Team wrote a new post 9 years, 6 months ago
John Carlton Marketing Tips: What is a Hot Prospect Worth?
John Carlton asks how to determine what a hot prospect is worth. How much you can pay for a ready-to-buy lead: John’s comments: Are you doing […]
Recent Member Lessons
How to match a font
There are thousands of different fonts out there. If you see one you like on a website, sales letter, or even a PDF or Word doc, it is almost impossible to even narrow down the choices to determine what it might be. One site that I have found to be a great first step...
Make your writing error-free (spelling and grammar) with Grammarly
Sometimes it seems that it is a "macho" thing to do...to not care about the grammar and spelling when someone (not you, I'm sure) writes a blog post, email....even a paperback book. The attitude is that if the reader takes affront...well... it is the reader's problem,...
Don’t do this on Facebook…
For several years now, Facebook has been a great source of free traffic for websites. Of course, marketers have taken full...and in some cases, excessive...advantage of this. There has been more and more abuse in recent years, especially by websites that are in...
A wacky excuse to contact your prospects (or clients)
Anyone who uses content to keep in touch with customers and prospects occasionally (or maybe more often) hits a dry period where they can't think of new and interesting content to use engage their audience. Here is an idea that, with a little imagination, could be the...
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