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  • Nolasco Orana posted an update 9 years, 2 months ago · updated 9 years, 2 months ago

    On continuity/membership style. I heard that the drop off rate on avg is 3.5 months. For a say $20/mo. You’ll get a $70 from it.

    My QUESTION is, why not have a group coaching one-time higher fee instead instead of the continuity program since most will cancel their membership anyways?

    I can’t get my head around it.

    • avatar
      Virginia Drew replied

      There are all types of business models. Some people have membership sites that have a lot of information on them. They encourage people to stay longer with discounted one-year or lifetime memberships. That model couldn’t be duplicated with one-off coaching, but the site owner could upsell the members to any number of other back end items,…Read more

  • Larry E. posted an update 9 years, 2 months ago

    PS I believe a person can have a high level of self esteem and self worth without being a narcissistic individual.
    But you have the Psych degree not me! Ha ha

  • Larry E. posted an update 9 years, 2 months ago

    After reading the November RANT yesterday I was so in RANT MODE that I decided to do as I often do go to the Archives, which go back to the December 2004 issue, and puck out issues to read in depth that includes the comments and replies from John as well as sometimes the comments and replies section carries stuff as good as the actual issue…Read more

  • Larry E. posted an update 9 years, 2 months ago

    Hello folks! Thought this interesting and wanted to share……
    Reading “On the Art of Writing Great Copy” by Herschell Gordon Lewis,one of the greatest Writers of Copy ever, he states…”If you say to me in three words tell me how to write effective copy…I’ll say sure!”
    1.clarity
    2.benefit
    3.verisimilitude
    Now, if you’re like me, you read…Read more

  • Larry E. posted an update 9 years, 2 months ago · updated 9 years, 2 months ago

    Also, are you and Kevin going to be doing another Psych Insights anytime soon?
    Last one I have is Septembers Potbellies and Beatles Wigs….
    I know you’re busy!
    Thanks!
    Larry E

    • John Carlton replied

      I’ve been on the road for nearly a month — down in Florida to speak at the AWAI event, then to California for our mastermind in Redondo Beach, then Jon Benson’s mastermind in Malibu (where I was a guest presenter)… then a bunch of family stuff.

      We’ll be doing a new podcast soon enough — just gotta carve out the time. I just posted a new Rant…Read more

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