Welcome back to the club!
What’s happening in the Clubhouse
Click here to join the conversation
Latest Activity
-
Daniel Cugliari posted an update 9 years, 2 months ago · updated 9 years, 2 months ago
Listening to John and Kevin’s podcast episode ‘On Story‘ got me really curious about how ‘tales’ get told of real-life events.
I’ve never been a good story teller – and piecing together chains of events that retain the same anticipation, angst or excitement from the original never came easy to me.
—
Over the last few weeks I discovered Dan Carlin’…Read more -
Larry E. posted an update 9 years, 2 months ago
John,
Today AWAI released to those of us who subscribed to “BOOTCAMP ON DEMAND” from last months AWAI BOOTCAMP your presentation before the group and all I can say is WOW!!!
Not to give anything away in case others watch it there or you post it here (not even the title) but you took the gloves off for this one! I learned a whole lot of all new…Read more -
Larry E. posted an update 9 years, 2 months ago
While we are discussing GARY HALBERT he wrote a series of letters called THE BORON LETTERS to his youngest son Bond.
This book is available on Amazon under $25.00 and if you’re a fan of the late great Gary Halbert you should definitely read this book! -
Larry E. posted an update 9 years, 2 months ago
The Gary Halbert Letter
http://www.thegaryhalbertletter.com
The Gary Halbert Letter. The most valuable website on the Internet. -
Recent Member Lessons
Will your site be labelled by Google as “not secure”?
Google's Chrome browser is cracking down on websites that don't have SSL certificates in place (hereinafter known as "http" sites, as opposed to "https" sites). This started last month (January, 2017). Right now, if your site collects any type of personal...
Introduction to Evernote
Evernote is an effective tool for organizing your work (and your personal files) and sharing with other people. It is relatively easy to learn yet very powerful in what it allows you to do. This video introduces you to its main features and presents some ideas as to...
Welcome to The Simple Writing System
The SWS is John Carlton's premier course on salesmanship and copywriting. To learn more about how the program works -- including the small on-line classrooms and individual coaching -- please visit www.SimpleWritingSystem.com. . SWS Students will find - SWS Video...
How do I create graphics?
There are a lot of times when you need a quick graphic or image. Maybe you want to post a meme on Facebook, maybe you want to illustrate something to a prospect or client. We have several videos that explain different aspects of graphics creation. They are...
Premium Programs
Platinum Mastermind
The Simple Writing System
Enter The Clubhouse
Kick-Ass Copywriting
Carlton Swipe Files
The Freelance Course
Good Story 🙂
One of the things I realized early on working with John Carlton is that good sales copy is structured story telling. It has a lot in common with technical writing.
Just like a story designed to make you laugh, or cry, or learn a step-by-step process, there are constructs and patterns that have proven to work in copy.
That was…Read more
Oh nice.
I’d always assumed that good storytellers always learnt by intuition. (Unfortunately for me, my intuition told me to stop telling stories because I never hit the punch line).
It’s good to know I might be able to get some of the basics down at least, even if I don’t become a master storyteller.
That book looks super interesting – tha…Read more