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Cezary Baginski commented on the post, Swipe File Letter: Hyper-Effective Cover Letter #6: From The Desk Of Dr. Russ Horine 11 years ago
Besides the point, but it’s an interesting and recently revealed fact: the Indians were actually decimated not by overwhelming numbers of settlers, but lost the same way aliens did in “The War Of Worlds” – […]
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The Marketing Rebel Team wrote a new post 11 years ago
John Carlton Marketing Tips: How to Market a Seminar
Jason is writing copy to sell a seminar, and is looking for advice. John and Lorrie offer their experience: Jason: So, does anyone have any […] -
Jason Cliff posted an update 11 years ago · updated 11 years ago
Can anyone provide examples of website homepages that do an effective job of doing what a homepage should do?
For a service business that requires conversation to close a sale and perform the work, what should a websites purpose be? Inform, Educate, Complete a Form, Make a Phone Call?
What should a homepage do for a website?
I have searched for…Read more -
The Marketing Rebel Team wrote a new post 11 years ago
John Carlton Marketing Tips: How to optimize the 80/20 rule
In this marketing hot seat, John Carlton emphasizes the importance of focusing on customers who have already bought from you. Not the ones who […] -
The Marketing Rebel Team wrote a new post 11 years ago
John Carlton Marketing Tips: Your Money is in the Ether
In this marketing hotseat, John Carlton gives some great mindset information, about how to think about your prospects and what you are selling […]
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Will your site be labelled by Google as “not secure”?
Google's Chrome browser is cracking down on websites that don't have SSL certificates in place (hereinafter known as "http" sites, as opposed to "https" sites). Â This started last month (January, 2017). Right now, if your site collects any type of personal...
Introduction to Evernote
Evernote is an effective tool for organizing your work (and your personal files) and sharing with other people. It is relatively easy to learn yet very powerful in what it allows you to do. This video introduces you to its main features and presents some ideas as to...
Welcome to The Simple Writing System
The SWS is John Carlton's premier course on salesmanship and copywriting. To learn more about how the program works -- including the small on-line classrooms and individual coaching -- please visit www.SimpleWritingSystem.com. . SWS Students will find - SWS Video...
How do I create graphics?
There are a lot of times when you need a quick graphic or image. Maybe you want to post a meme on Facebook, maybe you want to illustrate something to a prospect or client. We have several videos that explain different aspects of graphics creation. They are...
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John Carlton replied
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What type of service biz are you talking about, Jason? It might matter. Check out our pal Joe Polish’s carpet cleaning site — it’s actually an option off his home page joepolish.com (which is a gateway page for both his overall biz stuff, and his carpet cleaning site). What Joe’s done is take what COULD have been a nightmare-level complex…Read more