test landing | Marketing Rebel Club

Getting Email Delivered… Read… and Acted On – Part 1

by John Carlton | Jun 6, 2015 | Email Marketing & Writing Email Copy, Get Your Emails Delivered, Opened, and Acted Upon, Lessons

Part 1 of the email marketing course created by John Carlton & Stan Dahl, where we share the lessons we've learned over the years that have brought in millions of dollars in sales. This lesson focuses on copywriting. The "Read" and "Acton On" part of email...

Getting Email Delivered… Read… and Acted On – Part 2

by John Carlton | Jun 5, 2015 | Email Marketing & Writing Email Copy, Get Your Emails Delivered, Opened, and Acted Upon, Lessons

Part 2 of the email marketing course created by John Carlton & Stan Dahl, where we share all the lessons we've learned over the years that have brought in millions of dollars in sales. This lesson covers the stuff you've got to know if you want your emails to have...

Getting Email Delivered… Read… and Acted On – Part 3 – Q&A

by Stan Dahl | Jun 4, 2015 | Email Marketing & Writing Email Copy, Get Your Emails Delivered, Opened, and Acted Upon, Lessons

Below are questions submitted before the course "How to Get Your Emails Delivered, Read and Acted Upon" was created and after the original release. John Carlton and I reviewed all of the questions submitted before and after the webinar. Our responses follow the...

Your browser may be leaving you vulnerable to attack…please read this

by Virginia Drew | May 13, 2015 | Computers, Equipment, & Stuff, Lessons

A while ago we received an email from Amazon stating that someone had recently tried to access one or more MRIC videos that are hosted on S3 using a browser that is configured to use SSLv3. To give you some perspective on this…SSLv3 was introduced in 1996. It was...

« Older Entries

Next Entries »

Stan Dahl replied 10 years, 2 months ago

Hi James – This is one of the more interesting questions I’ve had run past me for a while. So congrats for that!

If I was considering putting the same copy on both sides, I’d put in on just one side and leave the other blank. Would save printing money and I find it hard to believe a significant number of people don’t flip anything in their…Read more
- James Hill replied 10 years, 2 months ago
  
  Thanks for your thoughts Stan!
John Carlton replied 10 years, 2 months ago

Hi James. Yes, test, if you can. You should always be testing, anyway. The “classic” leaflets or postcards I’ve seen biz like this (pest extermination, rug cleaning, etc) use copy that is exactly like a good ad — headline, hook, explanation of benefits/features, offer, pitch, call-to-action. And it takes up every square inch of available space –…Read more
- James Hill replied 10 years, 2 months ago
  
  Thanks for the advice John.
  
  As Stan mentioned, I was able to rationalise the pros and cons. As you’ve said, it comes back to the more you tell the more you sell.
  
  I’m definitely testing, via dedicated phone number and an offer code (bibs and braces I know).
  
  Though, I thought I’d ask ask the question – it’s the old adage of never being able to…Read more

Welcome back to the club!

What’s happening in the Clubhouse

Latest Activity

Recent Member Lessons

Getting Email Delivered… Read… and Acted On – Part 1

Getting Email Delivered… Read… and Acted On – Part 2

Getting Email Delivered… Read… and Acted On – Part 3 – Q&A

Your browser may be leaving you vulnerable to attack…please read this

Premium Programs

Platinum Mastermind

The Simple Writing System

Enter The Clubhouse

Kick-Ass Copywriting

Carlton Swipe Files

The Freelance Course