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The Marketing Rebel Team wrote a new post 11 years, 2 months ago
John Carlton: How to Write Effective Sales Copy
During the Action Seminar, John Carlton disclosed the 5 revelations about sales copy that changed the way he writes. John’s […] -
The Marketing Rebel Team wrote a new post 11 years, 2 months ago
Kevin Rogers/Chris Haddad: Key to a Successful Launch
Kevin Rogers and Chris Haddad run very successful online launches. In this clip they disclose the 2nd rule of launches. A launch is a […] -
Aleksandar Popov posted an update 11 years, 2 months ago · updated 11 years, 2 months ago
Hi John,
I’ve got a question.
I’m reading your letters now and I find them unbelievable and outrageous.
I know you say that copy is theater and I feel these same letters grab and shake me emotionally.I guess I’m afraid that if I use words that are absolutes like: He’s never lost a game. He’s never been beaten. You can do it every time.
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The Marketing Rebel Team wrote a new post 11 years, 2 months ago
John Carlton Copywriting Tips: Using Quotes in Headlines
John Carlton’s hot seat is for Brian, who wrote a sales letter for the launch of an online product. Here, they discuss using quotation marks in […] -
The Marketing Rebel Team wrote a new post 11 years, 2 months ago
John Carlton: How to Keep Moving Forward
John Carlton tells how to blow through obstacles and keep moving forward in your business. There are 4 steps that you go through to move […]
Recent Member Lessons
Getting Email Delivered… Read… and Acted On – Part 1
Part 1 of the email marketing course created by John Carlton & Stan Dahl, where we share the lessons we've learned over the years that have brought in millions of dollars in sales. This lesson focuses on copywriting. The "Read" and "Acton On" part of email...
Getting Email Delivered… Read… and Acted On – Part 2
Part 2 of the email marketing course created by John Carlton & Stan Dahl, where we share all the lessons we've learned over the years that have brought in millions of dollars in sales. This lesson covers the stuff you've got to know if you want your emails to have...
Getting Email Delivered… Read… and Acted On – Part 3 – Q&A
Below are questions submitted before the course "How to Get Your Emails Delivered, Read and Acted Upon" was created and after the original release. John Carlton and I reviewed all of the questions submitted before and after the webinar. Our responses follow the...
Your browser may be leaving you vulnerable to attack…please read this
A while ago we received an email from Amazon stating that someone had recently tried to access one or more MRIC videos that are hosted on S3 using a browser that is configured to use  SSLv3. To give you some perspective on this…SSLv3 was introduced in 1996. It was...
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John Carlton replied
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Hi Aleksandar. Good question, and it’s something I’ve taken great care to explain over the years.
Basically, the underlying “reason” for the way I’ve written many of my more hard-hitting ads is the “message to market match” — I first strove to understand how my prospects in that market think, how they and I might engage in a real conversation……Read more
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Aleksandar Popov replied
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Hi John!
You hope this helps?
IT HELPS A GREAT DEAL! THANK YOU!
I’ve listened to you a million times saying: Get into their head and talk to them as you’d do if you two were there together in a bar. Talk to them as they talk and tell them what they need to hear to move them into action – the action of buying your product.
And yet, my bea…Read more