Welcome back to the club!
What’s happening in the Clubhouse
Click here to join the conversation
Latest Activity
-
The Marketing Rebel Team wrote a new post 1 year, 11 months ago
John Carlton's Best Ads: Who Else Wants To Earn An Extra $96,485?Here is a version of another ad I talk about in “Kick-Ass Copywriting Secrets”. The client is a “coach”– a consultant who helps doctors get their […]
-
Mac Flynn posted an update 1 year, 12 months ago · updated 1 year, 11 months ago
Hello everyone!
I’m VERY excited to be here. I’m only halfway through KACS and my copy has already improved 1,000%. Well, in my opinion anyway. I’d be finished by now but I like to read a bit then apply what I’m learning as I go. I can’t wait to see how my copywriting improves by the end of the book!
As for why I’m here/the main pressing…Read more
-
Hany posted an update 2 years ago · updated 1 year, 12 months ago
Hello MRIC, I am a business owner based in Japan (originally from the UK).
We represent a Thai Spa products brand for the Japanese market and are in the early stages of our business. For marketing, we recently shifted our focus to Direct Response. As we have limited resources, the need to focus on the sale is vital for our survival. We sell…Read more-
Hi Hany,
Answering these questions should help you get started –
Are you trying to sell directly to the consumer, or to distributors. (DR can be use for both, but you want each page / funnel be on target.)
Why did 1300 people already buy? Have you asked them? What do your products have more or less of than the countless other for sale? What it…Read more
-
Hi Stan,
Awesome of you taking the time to reply!
Thank you for that.I wasn’t sure if you wanted me to answer right here but here it is even if only an exercise of articulating my thoughts.
We are selling directly to the consumer.
However, the USP I have created (and may change with your advice) is:
“The only brand that supplies the top…Read more
-
There’s a lot here. I don’t have enough information to offer specifics.
One detail that caught my attention is your USP.
Putting anything about “price” in your USP niches you. That can be great, but be sure that’s where you want to be.
Grand Seiko and Rolls Royce don’t offer anything at “a fraction of the price.”
Bergdorf Goodman doesn’t…Read more
-
-
The Marketing Rebel Team wrote a new post 2 years ago
John Carlton's Best Ads: Absolutely ConfidentialStaying on top of the martial arts market is no walk in the park. It’s not like baseball, where the rules and skills required stay pretty much […]
-
Corinne Nijjer posted an update 2 years ago · updated 2 years ago
Hi Everyone, Happy New Year! I’ve given myself a goal this year of learning how to copywrite so that I can use it in my business as a Hypnotherapist. I love my work with clients but this is an area that I have struggled with over the years in my business so I’m excited to begin reading John’s book and learning with you all. 🙂 xx
-
Welcome Corinne to the Marketing Rebel Insider’s Club and to Kickass Copywriting Secrets! If you have any questions, please post them here.
You might also want to go through the (free) Pint of Beer Ad Challenge. Just click on the Simple Writing System banner in the right column to sign up.
-
Recent Member Lessons
Getting Email Delivered… Read… and Acted On – Part 1
Part 1 of the email marketing course created by John Carlton & Stan Dahl, where we share the lessons we've learned over the years that have brought in millions of dollars in sales. This lesson focuses on copywriting. The "Read" and "Acton On" part of email...
Getting Email Delivered… Read… and Acted On – Part 2
Part 2 of the email marketing course created by John Carlton & Stan Dahl, where we share all the lessons we've learned over the years that have brought in millions of dollars in sales. This lesson covers the stuff you've got to know if you want your emails to have...
Getting Email Delivered… Read… and Acted On – Part 3 – Q&A
Below are questions submitted before the course "How to Get Your Emails Delivered, Read and Acted Upon" was created and after the original release. John Carlton and I reviewed all of the questions submitted before and after the webinar. Our responses follow the...
Your browser may be leaving you vulnerable to attack…please read this
A while ago we received an email from Amazon stating that someone had recently tried to access one or more MRIC videos that are hosted on S3 using a browser that is configured to use SSLv3. To give you some perspective on this…SSLv3 was introduced in 1996. It was...
Premium Programs
Platinum Mastermind
The Simple Writing System
Enter The Clubhouse
Kick-Ass Copywriting
Carlton Swipe Files
The Freelance Course
Hi Mac. Welcome.
You’re asking a fundamental question.
I can give you some guidance based on years of working with small business owners who sell all kinds of things online.
You are playing a different game than Amazon.com, Chewy.com, etc.
Those are destination websites. Most of the credibility and trust in the product comes from the…Read more
Thanks so much Stan! I think I have all those bases covered that you mentioned, as much as is within my control anyway. I will do some testing and report back with the results. Cheers -Mac