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The Marketing Rebel Team wrote a new post 9 years, 8 months ago
John Carlton on Copywriting: Golf With Bad Clubs John Carlton explains how the best in a field uses fewer tools. His comments: And it wasn’t a retro thing he was talking about. He was […]
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Virginia Drew wrote a new post 9 years, 8 months ago
Alternative Investments for Your IRAThe investment options for an IRA are almost unlimited. Just stay away from insurance policies and collectibles, and abide by the law against […]
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The Marketing Rebel Team wrote a new post 9 years, 8 months ago
John Carlton on Copywriting: Control In Copywriting John Carlton explains how high-paid professional copywriters compete to have the “winning” ad for large clients. John’s comments: Dave […]
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The Marketing Rebel Team wrote a new post 9 years, 8 months ago
John Carlton on Copywriting: The Company Line John Carlton explains why knowing ‘the company line’ is not enough to market a product successfully. You have to dig down to the real reasons […]
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Virginia Drew wrote a new post 9 years, 8 months ago
Retirement Planning BasicsIn this article I will explain some of the basic principles that underlie intelligent retirement planning. There is no rocket science here, I […]
Recent Member Lessons
Unlocking Business Potential: Jay Abraham’s Strategies for Explosive Growth
In this discussion, David Deutsch interviews Jay Abraham, a renowned business strategist, about his approaches to growth, copywriting, and strategic thinking. Jay emphasizes the importance of leveraging existing assets within a business to maximize results before...
John Carlton’s Best Ads: So Why Does a Famous Doctor Urgently Need To Speak With You?
I still don't know why Rodale came to me for a letter to the burgeoning Christian health market. I was the guy who wrote their "sex" letters, and was briefly blacklisted for causing trouble and generally not being a "team player". I mean... I use very strong language...
Give Something Away
This aspect of immutable human nature deserves a chapter all to itself: the desire to get something for nothing. Entire businesses have been built by fulfilling this desire. If you offer a good product or service, whatever you give away can only come back to you—many...
John Carlton’s Best Ads: 20 Dollars From My Own Pocket
Get all of John Carlton's most successful ads here >> John Carlton's Best Ads... and The Stories Behind Them Bodybuilders are among the most insane people on the planet. Two quick stories to prove it: I once trained with Leo Costa, Jr. for a year in the...