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Ayries Blanck posted an update 7 years, 3 months ago · updated 7 years, 3 months ago
Hey Friends, Anybody have an outline or “must have” advice for an intro video that will go on a website homepage that talks about your process or product for a consulting/coaching business?
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Sean Slattery posted an update 7 years, 3 months ago · updated 7 years, 3 months ago
Hey Marketing Rebels! What is the best way to get my book in the hands of qualified prospects? I’m a loan officer that’s relatively green to the mortgage game. I am putting the finishing touches on a self-published book (some 120+ pages) on how to get the best mortgage. My thought is run a lead gen ad that drives prospects to a website where they…Read more
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Hi Sean: Facebook ads are great for local marketers. Since you say you are a loan officer I assume you are working for a bank and looking for people in your own town/county. We have informaion on Facebook advertising where you can learn the basics here: https://1023.marketingrebelclub.com/category/more-prospects/social-media/
You can set up a…Read more
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I interviewed a MRIC member, Kevin McCarty, about Facebook advertising, with an emphasis on local businesses. You can watch that here: https://1023.marketingrebelclub.com/lessons/mric-member-call-facebook-ads/ and if you have any specific questions Kevin can answer them. Just post them here or, if they are of a private nature, you can contact…Read more
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Thank you for the long and thought reply, Virginia. I appreciate it.
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If you are giving the book out in person, which I would do as much as possible, I suggest you not worry about qualified/not qualified. Even people who are not getting a mortgage themselves at the time may know other people who are or may need one in the future and remember you. Even if they don’t read the book they are not likely to throw it…Read more
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The qualified/unqualified survey is a great idea (and can be done automatically), but my question is are you targeting locally or nationally? If it’s nationally I can understand the need to cut budget, but locally, not so much.
If you’re targeting locally, I’d blast that book all over the area. You have no idea whose hands it’ll end up in.…Read more
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Darren Thompson posted an update 7 years, 3 months ago · updated 7 years, 3 months ago
Hi Rebels
I’m Darren from the UK….& i am hoping for some guidance please.
In my quest to start E-mail marketing, i have inadvertently disappeared down a rabbit hole.
It all started with a Mr Russell Brunson’s “Dot-com Secrets”…….leading me to a certain Mr Gary Halbert…..who i seem to be devouring anything…Read more-
Hi Darren: What niche are you in? Who is your customer? What are they interested in and what do they need? To create a lead magnet you have to know what would be of interest to your prospects.
A lot of people have used email to distribute newsletters (I think that that is what you’re asking), but you have to make yours one that people want…Read more
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Thank you for the quick response Virginia……its the information niche…yet i am rapidly been drawn to the psychology behind marketing…..i am currently part way in to finding my online voice.
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Ayries Blanck posted an update 7 years, 3 months ago · updated 7 years, 3 months ago
Hey y’all. I am having trouble with not a client but somebody I collaborate with on a big business conference. The conference was founded in Silicon Valley (you will see why this matters in a moment). I am doing the digital marketing and social media for the conference this year and in the past the social media engagement, ticket sales, newsletter…Read more
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It’s a no-win situation, Ayries, most of the time. As a freelancer, you try to limit your exposure to clueless clients — the best way is to establish long-time relationships with good clients. The next-best way is to look for red flags early, and deal with them forcefully.
One tactic I’ve used, and put into my contracts, is that the client MUST…Read more
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Yes, I was hoping I was wrong and their would be a ray of golden light I was missing *sigh*
The A/B split test is a good idea. I talked to him and he said he believes the product is good enough that it doesn’t need to be sold in any way and people will engage if they are “invited’ to participate.
I am going to brainstorm ways to put hidden…Read more
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How to Use Zoom for Meetings and Video Creation
If you want an easy way to conduct an online meeting, you should check out Zoom. It is getting more and more popular and, for 1 to 1 meetings it […]
Recent Member Lessons
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YouTube lets you put an introductory "trailer" video on your channel, to let people know what it is all about. You can create a flashy, engaging trailer using Camtasia. In this video we continue with our series about how to work with Camtasia animations. I review...
Camtasia Animations: Review of the Basics
I created this video to review the basics of Camtasia animations... How to create the ones I have demo-ed so far Some of the theory behind the creation process The most important things to keep in mind so you don't waste time fixing mistakes If you have watched the 4...
Working with Camtasia: Rectangle on Blurry Screen
This is a demo of an effect that can make comments pop on your video. Just create a blur screen and a rectangle callout. It is very simple, and the video is only about 6 minutes long, but it can really add interest to your videos and get your point across without it...
Camtasia Animations: How to Create a Squeeze Page
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Hi Ayries: You have to (briefly) introduce yourself, tell a bit about your story, and let people know who you are and why they should listen to you. Just don’t overdo it. You also have to have a lot of benefits. People aren’t buying a coaching program. They are buying a better life, more prosperity, etc. You probably don’t even have to…Read more