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The Marketing Rebel Team wrote a new post 14 years, 4 months ago
In this video John breaks down a letter he wrote for Rodale… an otherwise staid, conservative company which decided at one point to go after the sex market.
He talks about how he had to fight tooth and nail to […] -
The Marketing Rebel Team wrote a new post 14 years, 4 months ago
In this video John Carlton discusses using money attached to a letter to both enhance the story behind a product and capture a prospect’s attention. The topics include using personalization, sales detective work, […]
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The Marketing Rebel Team wrote a new post 14 years, 4 months ago
License to Steal: The Amazing Discovery
This video is a discussion of a golf sales letter. The topics include how to define and create a “hook” for a product, writing headlines, and […]
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The Marketing Rebel Team wrote a new post 14 years, 4 months ago
This video is an overview of John Carlton’s famous “One-Legged Golfer” sales letter. The topics discussed include getting the story behind a product, the definition of a “control” in copywriting, bonding with your […]
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The Marketing Rebel Team wrote a new post 14 years, 4 months ago
This video is an overview of a sales letter directed at chiropractors.
The topics discussed include continuity programs, mailing lists and list brokers, the use of testimonials for a niche market, defining […]
Recent Member Lessons
Password Generator
Strong Password Generator is a free tool which will generate a random, strong password: Link to Strong Password Generator
How to Whitelist an Email Address
Ever find an email you opted-in to receive in your spam or bulk folder? Popular email providers (AOL is by far the worst about this, followed by Yahoo) often decide that emails you requested are spam. They'll put them in your spam folder. Sometimes, they don't deliver...
How to Use Google Calendars
In this video, Jill shows the main functionalities of google calendar,,,how to: Create a calendar/manage several calendars Share the calendar with others Schedule an event Invite others to the event create and manage a task list Click the image to start:...
How to Share Files with Dropbox
In this video, Jill explains what Dropbox is and how to upload files and share them with other people Click the image to start:
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