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The Marketing Rebel Team wrote a new post 9 years, 6 months ago
John Carlton Copywriting Tips: You Don't Know How They Feel
In this copywriting hotseat John Carlton reminds us that we do not know how our prospect thinks or feels. We should not say we do. John’s […] -
The Marketing Rebel Team wrote a new post 9 years, 6 months ago
John Carlton Copywriting Tips: How to Get a Great Testimonial
In this video clip, John explains how to get a great testimonial. How to use sales detective work to get the real story behind what starts out as a […] -
The Marketing Rebel Team wrote a new post 9 years, 6 months ago
John Carlton Copywriting Tips: Get Your Mail past the Gatekeeper
It can be tough to get your direct mail past the receptionist or another gatekeeper when you are trying to contact a professional or […] -
The Marketing Rebel Team wrote a new post 9 years, 6 months ago
John Carlton Marketing Tips: Set a Start Point for Tracking
Stan Dahl gives advice on how to set a starting point for tracking your results. Stan’s comments: You’ve obviously got a lot of ideas; you’re […] -
The Marketing Rebel Team wrote a new post 9 years, 6 months ago
John Carlton Marketing Tips: What is a Hot Prospect Worth?
John Carlton asks how to determine what a hot prospect is worth. How much you can pay for a ready-to-buy lead: John’s comments: Are you doing […]
Recent Member Lessons
How to Format a Manuscript for Publishing
A great way to establish yourself as an expert, make it easier to get media appearances, and grab the attention of your best prospects is to write a book. Self-publishing doesn't have the stigma it used to...you don't have to spend thousands of dollars on books that...
How to Write Your Book
How to write your book…Pretty lofty title, eh? I originally called this post "How to Write A Book". But, there is a world of difference between "a book" and "your book". If you don't believe this, you haven't written your book yet. Just another example of the power of...
Introduction to Public Domain
There has been a lot of talk recently about using public domain work as a basis for content…for websites, books, ebooks, etc. One thing that is very tempting about it is that it is already written and may be copied and used for free with no worry about copyright...
How to Use Video with Email to Promote your Business
Video is a great way to get new customers (by "customers" I also mean "patients" or "clients" or whatever else you may call them) as well as to engage and cement your relationship with your current customers. Of course, if you have a membership site (like Marketing...
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