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Latest Activity
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Larry E. posted an update 9 years ago · updated 9 years ago
Hey MRIC!
Copywriting Hotseat – Just Sell the Darn Thing
was very good!
When John starts out talking about MLM ( the second one we’ve seen here in about a month) don’t let that scare you off as he quickly instructs the group we are talking strictly about the copy and not about the product!
I know that’s what stopped me from rapidly changing the c…Read more -
Ben posted an update 9 years, 1 month ago · updated 9 years ago
Hi everyone!
I’m Ben from Belgium. I’m 27 years old and trying to get off the ground as an entrepreneur. I just lost my job so I’ll really have to get going now!
So my most pressing problem is getting started. I decided to join the MRIC for access to the content and to be able to ask for feedback…
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Welcome, Ben! If you have any questions, please feel free to post them here.
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Pretending like it’s a game and/or “gun to the head copywriting” idea works too. Extremes work well for me either way. OR… Give yourself stupid simple instructions. Move foot over edge of bed. Roll to the right. Put feet on ground. Do 1 jumping jack. (:
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Hello Ben and welcome to the MRIC!,
There is A LOT of great content here. We also have a live, interactive Session of John Carlton’s Simple Writing System roll out every couple of months. I am the Senior SWS Instructor since 2008. I also do Advanced Grad Coaching for “next level” instruction in VSL creation, autoresponders, and complete web-site…Read more
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Steven Gibson posted an update 9 years ago · updated 9 years ago
Hi guys,
I want to get really good at writing bullets… and I mean “Boardroom good”.
The materials I’ve been using have been John’s copywriting course, Halbert’s “Let’s do the twist” newsletter, something Clayton Makepeace wrote about bullets, and building a bullet swipefile.
I can see I’m improving. Does anyone have any other sources for…Read more
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Hi Steven – Do you have our Simple Writing System DVDs? (SimpleWritingSystem.com). The reason I ask is there is an entire section dedicated to bullets.
It builds on the other aspect of copywriting and shows you exactly how to construct powerful 1-2 Punch Bullets.
Stan
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Hi stan,
I’ve got the Kick-ass copywriting course, which has a section on bullets.
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The Marketing Rebel Team wrote a new post 9 years ago
How to remove a background and combine images with PowerPoint
This is for “the rest of us” who don’t use Photoshop and are too busy with other stuff to learn it. A lot of marketers use Powerpoint for […]
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Larry E. posted an update 9 years ago · updated 9 years ago
Hi Virginia!
Any idea when 2nd post on podcasts will be?
Thanks!
Larry E
Recent Member Lessons
License to Steal – The Only Sex Book You Will Ever Admit to Buying
In this video John Carlton discusses his letter for a major publisher for a book on human sexuality. The video begins with an outline of the seminar, brief introductions of the participants, and moves on to discuss how this letter has been reused in many other markets. The discussion includes structuring headlines, using bullets, and working with clients.
License to Steal: The Nickel Letter
In this video John Carlton discusses using money attached to a letter to both enhance the story behind a product and capture a prospect’s attention. The topics include using personalization, sales detective work, finding the story behind a product, the use of guarantees, and the contrarian perspective.
License to Steal: The Amazing Discovery
This video is a discussion of a golf sales letter. The topics include how to define and create a “hook” for a product, writing headlines, and using bullets to reinforce the benefits of a product.
License to Steal: One-Legged Golfer
This video is an overview of John Carlton’s famous “One Legged Golfer” sales letter. The topics discussed include getting the story behind a product, the definition of a “control” in copywriting, bonding with your audience, and the use of time limits and other take away strategies.
Premium Programs

Platinum Mastermind

The Simple Writing System
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Kick-Ass Copywriting
Carlton Swipe Files

The Freelance Course

Just got back from vacation and can’t wait to watch it.