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What’s happening in the Clubhouse
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Latest Activity
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Alexey Peshekhonov posted an update 9 years, 4 months ago
Hello here from Russia. I’m a computer genius but implementing others’ projects is pretty boring. I have one client for 14.5 years already and that’s enough to pay my bills. Now I want to wake up. Also John’s blog posts are always painful blows so I’ve joined to have more of that fun. I’ve already started with “Kick Ass Copywriting” videos, and…Read more
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Rob Ashford posted an update 9 years, 4 months ago
Hi everyone, I’m new and excited to get busy. I purchased John’s ‘freelance copywriting course’ late last year and knew this was the right move to make.
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Rob Ashford posted an update 9 years, 4 months ago
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Jim Clair posted an update 9 years, 4 months ago · updated 9 years, 4 months ago
Just joined the insider’s club… also in the Mastermind… STOKED to be here. Looking to be autonomous up and running on my own and free of client work here within a year. I’m here to get the kick in the ass and the insight needed.
I am launching my own product which is in the dating niche… and I am the head email writer/backend manager for…Read more
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Samuel Markewich posted an update 9 years, 4 months ago · updated 9 years, 4 months ago
Just joined up. Happy to be here. Into learning so that this stuff is in my blood and second nature. I am a money and business success coach, after all. Love meeting others, so happy to be here and get to know you.
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Hey, we’ve needed a money coach in the mix. Glad to have you aboard, Samuel.
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Thanks, John! Glad to be here.
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Recent Member Lessons
License to Steal – The Only Sex Book You Will Ever Admit to Buying
In this video John Carlton discusses his letter for a major publisher for a book on human sexuality. The video begins with an outline of the seminar, brief introductions of the participants, and moves on to discuss how this letter has been reused in many other markets. The discussion includes structuring headlines, using bullets, and working with clients.
License to Steal: The Nickel Letter
In this video John Carlton discusses using money attached to a letter to both enhance the story behind a product and capture a prospect’s attention. The topics include using personalization, sales detective work, finding the story behind a product, the use of guarantees, and the contrarian perspective.
License to Steal: The Amazing Discovery
This video is a discussion of a golf sales letter. The topics include how to define and create a “hook” for a product, writing headlines, and using bullets to reinforce the benefits of a product.
License to Steal: One-Legged Golfer
This video is an overview of John Carlton’s famous “One Legged Golfer” sales letter. The topics discussed include getting the story behind a product, the definition of a “control” in copywriting, bonding with your audience, and the use of time limits and other take away strategies.
Premium Programs
Platinum Mastermind
The Simple Writing System
Enter The Clubhouse
Kick-Ass Copywriting
Carlton Swipe Files
The Freelance Course
Welcome to the Club, Jim!
Thanks Virginia!
As Jim said, he’s recently joined the mastermind group Carlton & I host.
I met Jim about a year ago. Several people I respect told me very good things about Jim’s work. If/when he comments on something, I recommend you consider what he has to say.
Thanks Stan! Stoked to be here to further instill the skills it takes!
Hey, Jim. Feel like I’ve known you for years now, after the recent Hot Seats. Good to have you aboard.
Hey John, stoked to be here to get kicked in the butt some more since it’s paying off big time. And stoked to contribute as well!