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The Marketing Rebel Team wrote a new post 2 months, 3 weeks ago
Marketing Hotseat — How to Prepare for a Launch
Dr. Ben has developed a “black box” system for conducting masterminds. He is starting to train people in his system, and is launching a […] -
The Marketing Rebel Team wrote a new post 2 months, 4 weeks ago
David's Inner Circle Bonus: David Deutsch’s Bullets Checklist and TemplatesBullets are like little salespeople. Each should have the power to sell the product on its own. In this month’s bonus, David shares his secrets […]
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The Marketing Rebel Team wrote a new post 3 months, 1 week ago
Develop a Marketing MindsetIf you’re going to have the ability to respond to today’s changing economic situation, you’ve got to be able to think marketing. You must be able […]
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Max Robertson posted an update 3 months, 2 weeks ago · updated 3 months, 1 week ago
Hey, question about a 1:1 coaching landing page.
I have written a fairly long (3000 word) page to sell my clients 1:1 coaching “free call” for life coaching (however her’s has a unique patented method which is what makes it unique and new to the market)
This a backend landing page where either they have come directly from a masterclass group…Read more
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The Marketing Rebel Team wrote a new post 3 months, 1 week ago
John Carlton's Best Ads: The Dollar Bill LetterGet all of John Carlton’s most successful ads here >> John Carlton’s Best Ads… and The Stories Behind Them Sometimes we all like to pretend […]
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License to Steal – The Only Sex Book You Will Ever Admit to Buying
In this video John Carlton discusses his letter for a major publisher for a book on human sexuality. The video begins with an outline of the seminar, brief introductions of the participants, and moves on to discuss how this letter has been reused in many other markets. The discussion includes structuring headlines, using bullets, and working with clients.
License to Steal: The Nickel Letter
In this video John Carlton discusses using money attached to a letter to both enhance the story behind a product and capture a prospect’s attention. The topics include using personalization, sales detective work, finding the story behind a product, the use of guarantees, and the contrarian perspective.
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This video is a discussion of a golf sales letter. The topics include how to define and create a “hook” for a product, writing headlines, and using bullets to reinforce the benefits of a product.
License to Steal: One-Legged Golfer
This video is an overview of John Carlton’s famous “One Legged Golfer” sales letter. The topics discussed include getting the story behind a product, the definition of a “control” in copywriting, bonding with your audience, and the use of time limits and other take away strategies.
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Virginia Drew replied
Hi Max
It looks like you have written copy and have at least one client. I would suggest you join David Deutsch’s Inner Circle. It is very inexpensive and David will personally review your copy and answer your questions on his live (2x/month) zoom calls. You can check it out here: https://alistcopysecrets.com/david-deutsch-inner-circle/
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David Deutsch replied
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Hi, Max,
I must somewhat immodestly agree with Virginia that my Inner Circle is the place for you.
For starters, I really need to see the copy.
Copy has to be long enough to do the job. It can’t be “too long”. Only too boring or not compelling enough.
Just as importantly, it seems to me that your biggest opportunity for growth and success is…Read more
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Max Robertson replied
Ok, I’ve checked it out.
I will get it tomorrow! Thanks guys.
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Virginia Drew replied
Hi Max: I see you joined David’s Inner Circle. There is a session coming up on Thursday, so please get your copy in so he can review it. You should be getting emails with the link.