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Latest Activity
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Josh Coleman posted an update 3 years, 3 months ago
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Josh Coleman posted an update 3 years, 3 months ago
New member – Uploading for potential consideration of review in David and John\’s session. Feedback appreciated!
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Jonathan Cisneros posted an update 3 years, 3 months ago · updated 3 years, 3 months ago
Howdy! I\’m Jonathan Cisneros, I\’m a direct-response copywriter working with clients in personal development.
I\’m developing a meditation platform / SAAS company and own/operate a logistics company in Canada.
I joined to sharpen my marketing skills and to grow my freelance copywriting career.
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Isaiah Elliott posted an update 3 years, 3 months ago · updated 3 years, 3 months ago
Hey guys! My name is Isaiah. I\’m a full time freelance copywriter and I\’m the head copywriter and copy coach for Frank Kern. I\’ve also written for names like Dan Henry and Traffic & Funnels. Anyways, I joined because I\’m always looking for feedback, and David and John are some of the best out there.
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Josh Coleman posted an update 3 years, 3 months ago
Hi All👋
Josh here — beginner-intermediate copywriter. Hope everyone is well and it’s truly a pleasure to connect with all of you.
I’ve been doing copywriting for about 2 years now – have had a few clients and retainers here and there but not yet a full time copywriter.
In anything I do I always like to learn from the best people I…Read more
Recent Member Lessons
License to Steal – The Only Sex Book You Will Ever Admit to Buying
In this video John Carlton discusses his letter for a major publisher for a book on human sexuality. The video begins with an outline of the seminar, brief introductions of the participants, and moves on to discuss how this letter has been reused in many other markets. The discussion includes structuring headlines, using bullets, and working with clients.
License to Steal: The Nickel Letter
In this video John Carlton discusses using money attached to a letter to both enhance the story behind a product and capture a prospect’s attention. The topics include using personalization, sales detective work, finding the story behind a product, the use of guarantees, and the contrarian perspective.
License to Steal: The Amazing Discovery
This video is a discussion of a golf sales letter. The topics include how to define and create a “hook” for a product, writing headlines, and using bullets to reinforce the benefits of a product.
License to Steal: One-Legged Golfer
This video is an overview of John Carlton’s famous “One Legged Golfer” sales letter. The topics discussed include getting the story behind a product, the definition of a “control” in copywriting, bonding with your audience, and the use of time limits and other take away strategies.
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Great to connect Jonathan