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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
John Carlton's Best Ads: One-Time-Only Market TestI first learned the “market test” concept from Jay Abraham. He had convinced a major publisher of financial newsletters to offer a dozen of them […]
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Virginia Drew wrote a new post 1 year, 3 months ago
Ben Morris: How to Use Psychographic Data to Explode SalesBen Morris is an expert at using phychographic data to sell products. In this clip he breaks it down. Ben says: I’ve worked for all of […]
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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
John Carlton's Best Ads: The Amazing Secrets Of A Short, Desperate Nerd From PomonaThe book being touted in this ad was written by a nice young Catholic boy who married the first girl he ever kissed. It’s true. I couldn’t make […]
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Yannick Kitzing posted an update 1 year, 3 months ago
Hey guys
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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
Forget Big Promises—Learn What Really Makes People Believe!
In this video clip, David Deutsch says that it’s not enough to just make big promises. People believe when there is proof, but proof can be more […]
Recent Member Lessons
Transform Your Internet Business: Essential Strategies for Successful List Building with Tellman Knudson and Shawn Casey
On this call, David Deutsch interviews Tellman Knudson and Shawn Casey on the critical role of list building in internet marketing and its synergy with effective copywriting. Tellman, who overcame personal challenges to become a successful internet entrepreneur,...
John Carlton’s Best Ads: The Penny Letter
Sometimes we all like to pretend we're not motivated by money. That's fine to believe if you want...but you cannot afford such delusions if you are a marketer. People respond to money at a visceral level They almost never receive money for free, and especially not in...
John Carlton’s Best Ads: Shortcuts For The Scanner
I chose this letter (which continues to work very well to both house and outside lists) because of the cool handwriting and doodles in the margins. This goes back to the concept of "humanizing" your letters. The handwritten notes and circles are in a...
John Carlton’s Best Ads: Deposit Directly Into Your Account
The check on the first page of the letter PDF comes stapled to the letter behind it. This is one of TRS's best-selling teachers ... and one of the reasons for that is his willingness to let me write outrageous copy. The beauty in this technique is the way the cut...
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