Welcome back to the club!
What’s happening in the Clubhouse
Click here to join the conversation
Latest Activity
-
Larry E. posted an update 9 years, 3 months ago
Anybody ever use PORTENT headline generator if not for final headline but for rush of ideas???
-
Larry E. posted an update 9 years, 3 months ago · updated 9 years, 3 months ago
Today also watched “How to impose Your Copy with Improv” with John and David Deutsch (I believe this was at same event as Storytelling) It renewed my desire to take a workshop in this form of freestyle comedy! Fortunately in Sarasota,Florida where I live we have The Les McCurdy Comedy Shop. Not only do they feature A List Headliners but have…Read more
-
Larry E. posted an update 9 years, 3 months ago · updated 9 years, 3 months ago
Under “Live Hotseat Events…..” Was a recent replay of
“John Carlton Copywriting – How to tell a story” that I found quite educational! It also had me go onto Amazon and order John Steinbecks’ Cannery Row,Sweet Thursday and Tortilla Flats all of which I hadn’t read in very many years! When you watch this you’ll find out why! -
Larry E. posted an update 9 years, 3 months ago
If you haven’t yet watched it be sure to go to “Entrepreneurship” tab (here on MRIC )and watch 30 minute replay of:
Your attitude determines your altitude.
Action Seminar 2 Special Guest: Michael Gerber (E-Myth)Its truly a great rant by Michael Gerber on the subject!
-
Philip posted an update 9 years, 3 months ago · updated 9 years, 3 months ago
Copywriting Critique:
What do you think of this? http://www.warriorforum.com/warrior-special-offers/996318-unlimited-success.html
-
Maybe I run in different circles – I haven’t met many people in business who would resonate with that angle, and I’ve rarely met anyone who are nostalgic about a time that “everything seems to click, you feel unstoppable” etc etc.
In fact, almost everyone I know are working their asses off DESPITE feelings of self hatred, self doubt, things…Read more-
Actually, Daniel, that was the part I too stopped at. Yes, I know it was the beginning, but after I read I thought I’ve never felt like that so I don’t think this is for me!
-
I’d personally be more drawn in to an
>Are you struggling to make your online biz profitable even though you KNOW what you *should* be doing (you’ve read the books and bought the courses but get bogged down with ‘busy’ work)
>Feel like you’re beating your head against a wall every time you try and start a marketing project – projects never seem…Read more-
The copy was based on a couple of direct mail controls for the same industry, you could be right that it’s not tuned in enough to the exact market.
-
-
-
-
Recent Member Lessons
John Carlton’s Best Ads: The Accidental Discovery
Golf is one of those golden markets that is clearly targeted...and populated with people who have an irrational passion for the sport. They don't bat an eye when I address them as "golf nuts" (which I frequently do). They glorify in their passion. They are so...
John Carlton’s Best Ads: World Famous Street-Fighter Will Give You A FREE GUN
This piece has mailed as a letter and run as a magazine ad for over seven years. It's a prime example of ''in your face' muscle writing-- it literally asks you to find a large friend, and have him point the gun at you and squeeze the trigger. It's not a "nice" ad....
John Carlton’s Best Ads: A Special Notice
I always load up my ads with urgency. You never want to let your reader think she has the luxury to put the copy aside and think about the offer. World-class salesmen know that letting the prospect "think about it" will kill the sale. Here is an example of piling...
John Carlton’s Best Ads: Final Notice!
Another simple tactic to get extra readership out of an ad, without changing another word in the main copy. The "look" of the words "Final Notice" is important, too. It looks like a real stamp, and the ink is red. It is stamped off-center, so it appears to have been...
That was IMPROVE NOT IMPOSE lol