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Virginia Drew wrote a new post 9 years, 9 months ago
If you have a self-directed IRA, your investment choices are not restricted to just stocks, bonds, and  CD’s. You can diversify your portfolio, reduce your risk and possibly increase your return by inc […]
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James Hill posted an update 9 years, 9 months ago · updated 9 years, 9 months ago
Help…
G’day – I’ve been given a dressing down – of the kind that makes you wonder whether you should allowed to go near a pen again.
Attacked with the vigour only an English teacher could achieve.
I’m not looking for a critique… just to know if I’m on the right track. Maybe circle one of the following??
– Not sure what the client is…Read more
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Virginia Drew wrote a new post 9 years, 9 months ago
Camtasia Animations: Creating a YouTube Channel Trailer
YouTube lets you put an introductory “trailer” video on your channel, to let people know what it is all about. Â You can create a flashy, engaging […]
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Virginia Drew wrote a new post 9 years, 9 months ago
Camtasia Animations: Review of the Basics
I created this video to review the basics of Camtasia animations… How to create the ones I have demo-ed so far Some of the theory behind the […]
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Virginia Drew wrote a new post 9 years, 9 months ago
Working with Camtasia: Rectangle on Blurry Screen
This is a demo of an effect that can make comments pop on your video. Â Just create a blur screen and a rectangle callout. It is very simple, and […]
Recent Member Lessons
John Carlton’s Best Ads: The Accidental Discovery
Golf is one of those golden markets that is clearly targeted...and populated with people who have an irrational passion for the sport.  They don't bat an eye when I address them as "golf nuts" (which I frequently do).  They glorify in their passion. They are so...
John Carlton’s Best Ads: World Famous Street-Fighter Will Give You A FREE GUN
This piece has mailed as a letter and run as a magazine ad for over seven years. It's a prime example of ''in your face' muscle writing-- it literally  asks you to find a large friend, and have him point the gun at you and squeeze the trigger. It's not a "nice" ad....
John Carlton’s Best Ads: A Special Notice
I always load up my ads with urgency. You never want to let your reader think she has the luxury to put the copy aside and think about the offer. World-class salesmen know that letting the prospect "think about it" will kill the sale. Here is an example of piling...
John Carlton’s Best Ads: Final Notice!
Another simple tactic to get extra readership out of an ad, without changing another word in the main copy. The "look" of the words "Final Notice" is important, too. It looks like a real stamp, and the ink is red. It is stamped off-center, so it appears to have been...
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Stan Dahl replied
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These are OK notes for an outline of an ad, but it’s not ad copy.
Every sentence could be written by every property manger in the world. There’s nothing unique. No big promise. Weak offer with no urgency. Nothing makes me believe you’ve know the good and the bad of owning rental property.
What does this guy do for me others do not?
How does…Read more
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James Hill replied
Thanks Stan. I appreciate you taking the time to comment.