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Jelani Black posted an update 1 year, 2 months ago · updated 1 year, 2 months ago
Hello everyone!
Glad to be here. I joined MRIC to nosedive into becoming a better marketer.
The end goal is to start my own business using direct mail and/or internet marketing. What business that will be… time will tell.
And dabble in some client work once I’ve proved my chops.
I’ll be in your care.
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The Marketing Rebel Team wrote a new post 1 year, 2 months ago
John Carlton's Best Ads: Hyper-Effective Cover Letter #5 — Barbara, My Long-Suffering SecretaryOne of the biggest mistakes marketers make… is to get tired of their own advertising before the ads are actually dead. Sometimes, they pull ads […]
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Virginia Drew wrote a new post 1 year, 2 months ago
How to Get the Biggest Bang For Your Buck When Editing CopyIn this video, David dives into a crucial part of online sales that often gets overlooked—the order form. We tend to focus a lot on writing g […]
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The Marketing Rebel Team wrote a new post 1 year, 2 months ago
John Carlton's Best Ads: Hyper-Effective Cover Letter #4 — Early Christmas PresentOne of the biggest mistakes marketers make… is to get tired of their own advertising before the ads are actually dead. Sometimes, they pull ads […]
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Virginia Drew wrote a new post 1 year, 2 months ago
The Secret to Writing Copy That Connects: It’s More Than Just Benefits
Discover the key to crafting copy that deeply resonates with your audience. In this video, David Deutsch explores why simply piling on benefits […]
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John Carlton’s Best Ads: World Famous Street-Fighter Will Give You A FREE GUN
This piece has mailed as a letter and run as a magazine ad for over seven years. It's a prime example of ''in your face' muscle writing-- it literally  asks you to find a large friend, and have him point the gun at you and squeeze the trigger. It's not a "nice" ad....
John Carlton’s Best Ads: A Special Notice
I always load up my ads with urgency. You never want to let your reader think she has the luxury to put the copy aside and think about the offer. World-class salesmen know that letting the prospect "think about it" will kill the sale. Here is an example of piling...
John Carlton’s Best Ads: Final Notice!
Another simple tactic to get extra readership out of an ad, without changing another word in the main copy. The "look" of the words "Final Notice" is important, too. It looks like a real stamp, and the ink is red. It is stamped off-center, so it appears to have been...
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Welcome, Jelani!
Hi, good to have you here! Just starting out too, 4 month into the hardcome-marketing-practice year to set me up for my own business in the future. When do you feel you are ready to take on client work?
I want to reread Kick-Ass Marketing Rebel at least 5 times. Following that, I’ll craft some samples and then start outreach. With the samples, the client will decide if I’m ready or not.