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Latest Activity
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Ben Mack posted an update 3 years, 6 months ago · updated 3 years, 6 months ago
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Alejandro posted an update 3 years, 6 months ago · updated 3 years, 6 months ago
Hi everyone! This is Alejandro here. At the start of this year I decided to learn copywriting and had the blessing to learn from the best. (Special thanks to John Carlton here.) I have a marketing job where I manage a newsletter and create sales pages every now and then. I have lots of fun, but I want to start my own freelance career on the side…Read more
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Hi Alejandro: I would pick up John’s Freelance Course. It’s not expensive and will show you a path to start your career. It is sold as a package with Kickass Copywriting Secrets, so if you order, make sure to click on the link that says Freelance Course Only (there is a discount), since you already have the other course.
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Sue Maisano posted an update 3 years, 7 months ago · updated 3 years, 6 months ago
Hello, I would welcome any feedback on my sales page here:
https://docs.google.com/document/d/1fCUzgXdHFXscRskZ_nTDbG-dYmDZpoOcT0cpM1Hqveg/edit?usp=sharingThanks in advance!
Sue-
Hi Sue,
I was interested in Alchemy.
Revealed: The Secret Alchemy Formula To Get Clients & Turn Your Words Into ATM
Wisdom From Transforming A Dead Broke Chinese Village Girl
[my gf is 50% Chinese and was horrified to see her dad’s village]
To American Business Coach…
[that’s a complex idea when I want magic, and being a Business Coach…Read more -
Thanks for your feedback Ben! Appreciated your insights and sharing your gf story and document.
My sales letter needs a total rewrite… I’m not satisfied with it. I share too much of myself, and there are too many things I am selling at the sale time:
-importance of words
-Facebook ads
-webinarI had to explain why coaches need all these…Read more
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David Wakeman posted an update 3 years, 6 months ago · updated 3 years, 6 months ago
Hello, I’ve been trying to build an online affiliate marketing business but I have found that I really suck at writing emails and my blog posts just don’t instill much of a response.
Because of this, I have spent quite a bit of time and money trying to understand why my content doesn’t get people excited or compel them to act.
So, in a…Read more
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Hi David: One thing I’d like to suggest is that you check out the (free) Pint of Beer Ad Challenge. Just go here to opt in: https://simplewritingsystem.com/sws-pobc-summer-2021/.
It shows you a simple way to create a good ad. It is a good place to get started.
I see you have Kick-Ass Copywriting Secrets. That will give you some great ideas, as well.
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Sue Maisano posted an update 3 years, 7 months ago · updated 3 years, 7 months ago
Greetings everyone. I just joined the clubhouse, excited to learn advanced copywriting skills. I had been search for a place like this for a long time…
I’m currently struggling with a facebook ad campaign for a client of mine. I would like to get your expert advice on how to improve it.
PS: landing page optin rate is too low, only 11%. I…Read more
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Hi Sue:
What makes you think that it is the copy of the ad that needs help? To answer your question, the ad looks OK to me. I am not in your target market, but I think that if I was, this would tempt me to click through.
Here are my thoughts on some other things that will also affect your opt in rate.
An 11% opt in rate may be bad or good, it…Read more
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Very insightful! Thanks so much Virginia!!! The click through rate is fine, average 1.5%. I’m split testing two audiences, one is demographic only, moms with kids 1-8 years old. Another audience is moms who follows some business/self-help gurus. I noticed that the ad is promising get over stress and worries, but the landing page is about…Read more
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Probably the most important thing is the followup. Most people will not buy right away, so be sure to keep contacting them with more info, and keep asking them to buy.
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This is a webinar funnel, so there should be some applications right off the webinar. Right now we have so few results to make any conclusions, only 12 webinar registrations so far.
For my own webinar funnel, most (almost all at this point, after 160 webinar registrations) people come from the webinar not email follow up… (My email skills need…Read more
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Recent Member Lessons
John Carlton’s Best Ads: The Accidental Discovery
Golf is one of those golden markets that is clearly targeted...and populated with people who have an irrational passion for the sport. They don't bat an eye when I address them as "golf nuts" (which I frequently do). They glorify in their passion. They are so...
John Carlton’s Best Ads: World Famous Street-Fighter Will Give You A FREE GUN
This piece has mailed as a letter and run as a magazine ad for over seven years. It's a prime example of ''in your face' muscle writing-- it literally asks you to find a large friend, and have him point the gun at you and squeeze the trigger. It's not a "nice" ad....
John Carlton’s Best Ads: A Special Notice
I always load up my ads with urgency. You never want to let your reader think she has the luxury to put the copy aside and think about the offer. World-class salesmen know that letting the prospect "think about it" will kill the sale. Here is an example of piling...
John Carlton’s Best Ads: Final Notice!
Another simple tactic to get extra readership out of an ad, without changing another word in the main copy. The "look" of the words "Final Notice" is important, too. It looks like a real stamp, and the ink is red. It is stamped off-center, so it appears to have been...
[Pint of Beer] I can’t get Jayne to sign-off on the project, again.
On every project getting her to sign off takes forever!
If I to talk with her, two hours go by and no signature. She always waits until I sm up against explaining why I am late.
It feels like she’s holding out her signature just to spend more time with me, and when I didn’t…Read more
(revised direction since call)
MAKE YOURSELF & YOUR COMPANY EASIER TO WORK WITH FASTER!!!
Revealing a stealth ACCELERATION technique so effective, people will call you Inspiring!
Business
Behavioral Change
What your Direct-Reports, Stakeholders, and
Bosses Wish You Knew About Them,
That Will Make Working With You Easy,
Using a 1,000+ Year…Read more
Hi Ben: Did you submit your revision so David could address it on the next call? That’s what I would do, because there is more continuity when you have one person giving you advice.