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Latest Activity
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Brian Leist posted an update 5 years, 3 months ago · updated 5 years, 3 months ago
Hello there…I am new here…My name is Brian
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Pedro Martins posted an update 5 years, 3 months ago · updated 5 years, 3 months ago
Hey everyone! I am new to the club and just wanted to say hi and let you know that I am proud and happy to be here.
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Welcome, Pedro!
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Larry LaFata posted an update 5 years, 3 months ago · updated 5 years, 3 months ago
Hey just joined MRIC, hellova happy, you should did this years a go, John & Stan!!
John Carlton is the Eric Clapton, the Jimmy Page, the Jimmy Hendrix of Marketing,
and have been following him for years. Should be able to afford him by 2027.-
Welcome, Larry!
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Sean Ring posted an update 5 years, 4 months ago · updated 5 years, 4 months ago
Just wanted to write a YUGE thank you to MRIC, Stan, and John. Today, I finished the Freelance Copywriter Course. Eye-opening, to say the least. Working to implement everything I read. Thanks again!
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Great news, Sean! Let us know how you are getting on.
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Hi Virginia! Thanks for asking. I’ve built my website, seanring.com, updated my LinkedIn profile, and rejigged my Facebook business page. I’ve got a load of financial qualifications from over 20 years in banking, but getting into financial copywriting seems to be difficult. Any advice would be welcome, as would a critique of my website and…Read more
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Hi Sean: Sorry… I responded to the wrong post when I suggested the hot seat. It should have gone here.
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No worries, Virginia! I got the message anyway. Thanks for your help!
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Arnold Flores posted an update 5 years, 4 months ago · updated 5 years, 4 months ago
Hey Virginia!
I would love to see some input and critique of this sales spec “mock” letter that I will be tested on next week! I would love to have your thoughts on all of it. Let me know what you think. this sales letter will be printed so no picture or links will be posted in the letter. Here is the link –…Read more
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Hi, Arnold
Well… if there are no links you have to change the call to action (click here).
Beyond that… I would re-work the pre-head. “Marvelous Book Announces Most Guaranteed Peak Confidence Principles… ” is not very good English, and won’t really grab the reader. Who wants to read another book? You want some kind of teaser or…Read more
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Thank you, Virginia!
This is the exactly what I need to succeed! Much appreciated and I am getting to use your suggestions right away!
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Recent Member Lessons
John Carlton’s Best Ads: The Most Important Letter You’ll Ever Read
Finally, here is a great example of a completely "blind" letter. Nowhere in the entire four pages of copy is there a hint of what, exactly, you will find in the product. It's all tease. Like the little strumpet at the local watering hole giving you a big come-on......
The 4 Best Ways to Multiply Your Copywriting Success
by David L. Deutsch You can read all the best books ever written about flying. But that doesn’t mean you can pilot an airplane. Similarly, if you want to soar to your fullest potential as a copywriter, it takes more than knowledge of copywriting. I have found four...
John Carlton’s Best Ads: Everything And The Kitchen Sink – #1 – Give Any Man Exactly What He Really Wants
Another Rodale piece-- this time, they got impatient selling individual books about the various parts of men's lives... and decided to just lump everything together in one gargantuan volume. So I have to cover better sex... weight loss... earning more money......
John Carlton’s Best Ads: Hey Guys, Watch This!
This letter was purposely written to cover a glaring oversight I'd missed in all my other golf ads. Namely... identifying where the reader is now in his game. The audience is full of young guys... old guys... and rookie duffers of all stripes. One of the main...
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