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Virginia Drew wrote a new post 9 years, 10 months ago
Camtasia Animations: How to Create a Squeeze Page This is the third video in our series on spicing up your Camtasia videos with animations. We are tackling a more complicated project and creating […]
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Virginia Drew wrote a new post 9 years, 10 months ago
Camtasia Animations: How to create a call to action video This is the second in our series of videos about how to create some cool videos using Camtasia animations. We expand on what was taught in the […]
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Virginia Drew wrote a new post 9 years, 10 months ago
Camtasia Animations: How to Create a Logo Reveal We are going to present a series of videos showing how to create different animations with Camtasia. Â Using animations, you can create cool clips […]
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The Marketing Rebel Team wrote a new post 9 years, 11 months ago
Mike Koenigs: Associate With Success In an excerpt from the Action Seminar, Mike Koenigs describes how to succeed in business by helping other successful businesses. His […]
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The Marketing Rebel Team wrote a new post 9 years, 11 months ago
John Carlton on Copywriting: What Makes a Bad Ad John Carlton discusses the qualities of a poorly written advertisement, and shows how every ad contains a story. His comments: The reason […]
Recent Member Lessons
John Carlton’s Best Ads: The Most Important Letter You’ll Ever Read
Finally, here is a great example of a completely "blind" letter. Nowhere in the entire four pages of copy is there a hint of what, exactly, you will find in the product. It's all tease. Like the little strumpet at the local watering hole giving you a big come-on......
The 4 Best Ways to Multiply Your Copywriting Success
by David L. Deutsch You can read all the best books ever written about flying. But that doesn’t mean you can pilot an airplane. Similarly, if you want to soar to your fullest potential as a copywriter, it takes more than knowledge of copywriting. I have found four...
John Carlton’s Best Ads: Everything And The Kitchen Sink – #1 – Give Any Man Exactly What He Really Wants
Another Rodale piece-- this time, they got impatient selling individual books about the various parts of men's lives... and decided to just lump everything together in one gargantuan volume. So I have to cover better sex... weight loss... earning more money......
John Carlton’s Best Ads: Hey Guys, Watch This!
This letter was purposely written to cover a glaring oversight I'd missed in all my other golf ads. Namely... identifying where the reader is now in his game. The audience is full of young guys... old guys... and rookie duffers of all stripes. One of the main...