by The Marketing Rebel Team | John Carlton's Best Ads, Lessons
Get all of John Carlton’s most successful ads here >> John Carlton’s Best Ads… and The Stories Behind Them Bodybuilders are among the most insane people on the planet. Two quick stories to prove it: I once trained with Leo Costa, Jr. for...
by The Marketing Rebel Team | Lessons
In this conversation, David interviews Joe Vitale, an accomplished author, marketing consultant, and self-help guru known for his best-selling books and appearances in “The Secret.” Joe discusses his journey from being homeless to becoming a successful...
by The Marketing Rebel Team | Lessons
In this video, David breaks down one of his successful ads. Look over his shoulder and see what he did and why he did it. Click here to return to the Marketing Rebel Insider’s Club Home Page....
by The Marketing Rebel Team | Lessons
This is the third in the series of hyper-effective cover letters…this is an introductory post that refers to all five of the letters. We are reprinting the same post for each of the letters. One of the biggest mistakes marketers make… is to get tired of...
by The Marketing Rebel Team | Kick Ass Copywriting Crash Course, Lessons
Several years ago John spoke at an event hosted by Lorrie Morgan. This is the first in a series of 8 videos recorded at that event. In this segment, John starts by talking about the copywriting industry in general. He talks about some of his early experiences and...
by The Marketing Rebel Team | Lessons
On this call, David Deutsch interviews Tellman Knudson and Shawn Casey on the critical role of list building in internet marketing and its synergy with effective copywriting. Tellman, who overcame personal challenges to become a successful internet entrepreneur,...
by The Marketing Rebel Team | Lessons
Sometimes we all like to pretend we’re not motivated by money. That’s fine to believe if you want…but you cannot afford such delusions if you are a marketer. People respond to money at a visceral level They almost never receive money for free, and...
by The Marketing Rebel Team | Lessons
I chose this letter (which continues to work very well to both house and outside lists) because of the cool handwriting and doodles in the margins. This goes back to the concept of “humanizing” your letters. The handwritten notes and...
by The Marketing Rebel Team | Lessons
The check on the first page of the letter PDF comes stapled to the letter behind it. This is one of TRS’s best-selling teachers … and one of the reasons for that is his willingness to let me write outrageous copy. The beauty in this technique is the way...
by The Marketing Rebel Team | Lessons
Golf is one of those golden markets that is clearly targeted…and populated with people who have an irrational passion for the sport. They don’t bat an eye when I address them as “golf nuts” (which I frequently do). They glorify in their...
