Like many things about online marketing, the SEO rules and best practices never stop changing. For good reasons. An ever-growing army of people invest countless hours trying to get their pages (or clients' pages) at the top of search engine results. Some care if they...
How to Use Keywords Everywhere
The Google Keyword Tool is getting to be less and less user-friendly, especially if you don't have an Adwords account. We found an inexpensive tool that looks to be very helpful if you need to find keywords with Google search info. It is called Keywords Anywhere, and...
How to Use the Google Keyword Planner
Google has a good (free) keyword suggestion tool that will also give estimates (from the horse's mouth, so to speak) of monthly searches for each keyword. The problem is that several years ago Google stopped giving exact estimates and now, for search volume, the...
Another reason to make your website mobile-friendly
Unless you have been under a rock the past few years, you know that more and more people are using mobile devices to surf the internet. Google is continuing to cater more and more to their needs, and last week announced that they would be instituting "mobile-first...