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Virginia Drew wrote a new post 1 year, 3 months ago
How to Easily Add Power to Your CopyIn today’s video clip, David Deutsch dives into the fascinating world of grammar! It may sound a bit dry, but trust me, understanding the […]
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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
John Carlton's Best Ads: Third Party EndorsementHere is a good example of how to “piggy back” your product to another list. Â The cover letter is from the guy everyone on the list will recognize. […]
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Mark Anthony posted an update 1 year, 3 months ago · updated 1 year, 3 months ago
Hello everyone.
I joined the MRIC to learn to write killer copy.
Not only do I want to hone my skills as a top copywriter…
…but I also aim to start my own digital marketing firm.
The plan is to make copy work for my business then help other businesses.
But that’s just the start and the destination.
The journey is what I’m…Read more
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Virginia Drew wrote a new post 1 year, 3 months ago
The Math of Copy In this video, David Deutsch unlocks the secrets of effective copywriting with a focus on the math behind the message! Have you ever read copy […]
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The Marketing Rebel Team wrote a new post 1 year, 3 months ago
John Carlton’s Best Ads – Marketing Rebel Insider’s ClubThis corner of the Marketing Rebel Insider’s Club should make your greedy little heart sing: Actual hyper-successful sales letters, broken down, […]
Recent Member Lessons
John Carlton’s Best Ads: Riding Buck Naked on a Clapped-Out 2 Stroke!
Every so often, one of my clients decides to go cause trouble in a completely new field. The following ad appeared in a niche magazine recently, and caused shock waves throughout the industry. Just like we intended. Most markets out there have never seen this type of...
John Carlton’s Best Ads: Secrets Revealed
Every market in existence has inside secrets. Yes, even yours, no matter what business you're in. There are secrets to French cooking, carpentry, scoring high in math tests, playing piano and becoming an astronaut. Also cleaning carpets, battling weeds in your garden,...
John Carlton’s Best Ads: Pithify Your Pitch
Here is a good example of a simple way to organize a sales message that has multiple parts to it. If I'd tried to tell a story incorporating all these points, the letter would have ended up 16 pages long. I write long copy, but not if the same thing can be said in a...
John Carlton’s Best Ads: Hyper-Effective Cover Letter #5 — Barbara, My Long-Suffering Secretary
One of the biggest mistakes marketers make... is to get tired of their own advertising before the ads are actually dead. Sometimes, they pull ads that are still cooking at peak efficiency. They see the ad every day, they get tired of it, bored with it, their spouse is...
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Virginia Drew replied
Hi Mark: I suggest you do the (free) pint of beer ad challenge. It will show you how to quickly write a fairly good ad. Just click on the Simple Writing System banner in the right column.
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