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  • Hello All,
    I am a newbie to the club, copywriting and owning a business. I am trying to reach out to stylist and wrote my own sales copy. My PR person feels I should do more graphics and less words so, now I am confused should i go with a sales copy or the person I struggle to pay..Trying to post it however it keeps giving me problems…hopefully…Read more

    • Hi Nina

      Congratulations on taking action! I have a few comments that hopefully will put you on the right track.

      Re images: You may want to put in a few images, but you don’t have to do that now. I wouldn’t worry about them at this point.

      Your copy is confusing. You talk about showing the prospect how to become a freelance artist, escaping…Read more

    • Thank you I will revise it tonight…
      Yes slay is a term we use however I can use another word. We will add pics..also I see how freelancing can be confusing, as a booth renter we are behind the chair but have days when we work off site….which is probably a better word to use….Thank you again . I did do the simple writing course, clearly I…Read more

  • Alternative to Google Keyword Planner If you want to do a quick keyword search, this site has a tool that might be of interest. TheHoth.com has a free keyword search utility that […]

  • Not looking for help at the moment, just having a mooch around.

    Having recently devoured the Kick-Ass Copywriting Secrets book, and signed up here as a result, I’m looking forward to learning more.

    I’m from the UK, and – after recently selling a cryptocurrency startup, I’m trying to brush up on my copy skills for a new launch later this year.…Read more

    • Hi Liam: Welcome to the Marketing Rebel Insider’s Club! When you have questions, please post them here. What will your new launch be for?

      You may want to apply for a hot seat and have John and Stan review your launch plans and get their advice. It is always good to get ideas from people who are not as invested in your project as you are.…Read more

    • One other thing…you should opt in to the Simple Writing System Express Course. It is free, and will help you further refine both your customer avatar and what you do for him/her. Just click on the Simple Writing System banner and you will be directed to the opt in page.

  • Instagram: Your new homepage?If your (or your client’s) target market includes the under-30 crowd you have to be looking at how to integrate Instagram into your […]

Recent Member Lessons

John Carlton’s Best Ads: The “Piss Everyone Off and Then Apologize” Letter

Here is the letter I mention in “Kick-Ass Copywriting Secrets” where the personalized headline enraged so many people. I was only trying for a “visceral” connection in the headline — you know, give people’s hot button about vulnerability a gentle rap. Get a reaction.

Boy, did it ever cause a reaction…

You can check out John Carlton’s “Piss Everyone Off and Then Apologize” ad…

… and some of his other top-grossing ads…

PLUS, get additional commentary and insights from John on this and many more of his best ads.

Learn the background, insights, structure, a persuasion techniques that went into some of the ads that launched John Carlton into the world of copywriting and advertising legends.

And start applying those same techniques to your own sales copy.

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