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The Marketing Rebel Team wrote a new post 9 years, 8 months ago
Voice In Copywriting
In an excerpt from the first Action Seminar, John Carlton’s panel of expert copywriters critique a participant’s webpage, discussing the how to […] -
The Marketing Rebel Team wrote a new post 9 years, 8 months ago
Using Video in Advertising
In an excerpt from the Action Seminar, John Carlton’s panel of expert copywriters critique a participant’s webpage, discussing the merits and […] -
Virginia Drew wrote a new post 9 years, 8 months ago
Your browser may be leaving you vulnerable to attack…please read thisA while ago we received an email from Amazon stating that someone had recently tried to access one or more MRIC videos that are hosted on S3 using […]
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The Marketing Rebel Team wrote a new post 9 years, 8 months ago
Simple Writing System: Huge Promise
In this video clip, John Carlton explains how your presentation or your products or services needs to grab the attention of your prospect. This […] -
The Marketing Rebel Team wrote a new post 9 years, 8 months ago
Simple Writing System : Create Effective Bullets
Carlton shows how to write bullet phrases to sell your product or service. This is point 5Â of his Simple Writing System. His […]
Recent Member Lessons
John Carlton’s Best Ads: 22 Minutes And 17 Seconds
This is one of my favorite examples of a "bonding" letter. By that, I mean there are deliberate elements here that help a targeted audience identify with the information. The cover letter ("Please Read This First") is from Dr. O'Leary's father-- an...
John Carlton’s Best Ads: The Naked Girls All Laughed Behind The Little Pudgy Guy’s Back…
Most self-defense ads try hard to look tough. Like the product is tough, the talent is tough, even the receptionist answering the phones is tough. Pick up a Black Belt or Soldier of Fortune magazine and check out the attitude of the writing. Tough guys. Grrrr. Sports...
John Carlton’s Best Ads: The Human Computer
This letter almost set a record for the shortest time spent as a control at Phillips Publishing (the newsletter giant)... but it wasn't my fault. They mailed it, it scored a hit with outside lists... and then they decided not to publish the newsletter after all. I...
Bob Bly Reveals: Key Techniques to Transform Your Copywriting and Marketing Skills
In this call, David and Bob Bly discuss the details of copywriting and marketing. Bob shares important tips on how to make compelling offers and position yourself well in marketing. They discuss how copywriting has changed, highlighting the need to keep learning and...
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